Manager, Internal Communications

Job Profile:

External Relations and Advancement Manager 2

Job Family:

External Relations and Advancement

Time Type:

Full time

Max Pay – Depends on experience:

$75,000.00 USD Annual

Apply before 11:59 PM Arizona time the day before the posted End Date.

Minimum Qualifications:

Bachelor's degree and five (5) years of experience appropriate to the area of assignment/field including two (2) years managerial experience; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.Job Profile Summary:Develops and executes intermediate to complex communication programs, executes benchmarking efforts and prepares reports to inform innovation and competitive analysis.

Job Description:

Under the general direction of the Assistant Director of Communications, the Manager of Internal Communications plays a key role in shaping, coordinating, and elevating Thunderbird’s internal communications and organic digital communications via the school’s flagship social platforms. This position supports the school’s ambitious global mission by ensuring clear, consistent, and timely messaging that strengthens connection, engagement, and alignment across Thunderbird’s internal community of faculty, staff, and students.

The Manager of Internal Communications oversees internal communication initiatives, organic (non-paid) digital and social media strategy, e-newsletters, and other core communications functions as a contributing member of the school’s Branding and Communications team. This role centralizes internal messaging to reduce ad hoc communication burdens on faculty and staff, ensure accuracy and compliance, and uphold Thunderbird’s brand identity and values across all touchpoints.

The ideal candidate is a proactive, detail-oriented communicator with a global mindset and strong editorial judgment. They thrive in a dynamic, innovative environment and are seeking a leadership role that will advance their career within global marketing and communications. This individual will be a collaborative partner who champions brand stewardship, elevates internal storytelling, and contributes meaningfully to Thunderbird’s mission to develop global leaders

Position Salary Range:

$55,000 - $75,000 Per year, DOE

Essential Duties:

• Serve as the primary point of contact for internal messaging, crafting communications that inform, engage, and strengthen the Thunderbird community.

• Develop and implement strategic internal communication plans in partnership with the Assistant Director of Communications.

• Centralize and standardize internal communications to ensure consistency, accuracy, and alignment with Thunderbird’s brand identity and institutional goals.

• Review and approve student club communications and marketing materials to ensure brand integrity while supporting authentic student expression.

• Provide guidance and collaboration to internal units and departments to address communications challenges and implement effective solutions.

• Provide leadership within the Branding and Communications team on internal initiatives and cross-functional projects.

• Produce high-quality internal-facing content, including emails, newsletters, website copy, event programs, invitations, and other communications collateral.

• Review and refine messaging from stakeholders to ensure clarity, impact, and alignment with strategic objectives.

• Ensure all internal communications uphold Thunderbird’s brand positioning, tone, and messaging standards across all channels and formats.

• Write, review, and advise on digital communications and email marketing materials developed by faculty, staff, and internal partners.

• Ensure communications created in collaboration with partner organizations meet Thunderbird quality and brand standards.

• Oversee organic social media efforts for Thunderbird units and initiatives, including account management for prospective- and current-student–facing channels.

• Write and review social media copy to ensure accuracy, relevance, and strong brand representation.

• Post and coordinate digital content that amplifies internal initiatives, builds community engagement, and reflects Thunderbird’s global mission.

• Provide strategic direction on social media best practices, SEO considerations, and audience engagement tactics.

• Develop and deliver regular reporting on social media performance, offering analysis and insights to maximize results.

• Design, build, and optimize email campaigns, including segmentation strategies, performance evaluations, and recommendations for improvement.

• Create and maintain email lists through CRM queries, data uploads, and file manipulation to support segmented communications.

• Code HTML templates, text files, and email assets in alignment with industry standards and best practices.

• Ensure the accuracy and quality of all email communications through thorough list verification, testing, proofing, and compliance with email industry protocols.

• Lead, train, and support staff responsible for email marketing within their units to ensure alignment with Thunderbird’s standards and processes.

• Oversee multiple projects from inception to completion, including planning, content development, timelines, and implementation.

• Ensure effective collaboration with internal stakeholders, providing clear direction, consistent communication, and high-quality deliverables.

• Performs other duties as assigned.

Desired Qualifications:

• Demonstrated excellence in written and verbal communication, including the ability to express ideas clearly, logically, and with strong attention to detail.

• Advanced skills in composing, editing, and proofreading written materials, with extensive experience in AP Style, news writing/editing, and business copywriting.

• Ability to collaborate with diverse internal and external stakeholders.

• Knowledge of digital communication principles, including email marketing, copywriting, and content strategy.

• Experience managing social media brand accounts, developing content calendars, and producing on-brand copy for digital platforms.

• Familiarity with social media strategy within higher education settings.

• Proficient in Salesforce CRM, Salesforce Account Engagement (Pardot), and Salesforce Marketing Cloud.

• Knowledge of HTML and web development concepts, web content management systems, and digital publishing technologies.

• Ability to create CRM/database queries and manage data for communications needs.

• Skill in graphic design and desktop publishing tools, and strong general computer/software proficiency.

• Proven ability to plan, implement, and evaluate communications programs from concept through completion.

• Knowledge of project management principles, standards, and practices, with the ability to manage multiple priorities under tight deadlines.

• Strong organizational skills, accuracy, and exceptional attention to detail.

• Strong interpersonal skills and ability to build effective working relationships across teams.

• Demonstrated ability to deliver excellent customer service to internal stakeholders.

• Ability to balance and enforce established brand guidelines while supporting a consumer-focused audience.

• Self-motivated, dependable, and able to thrive in a fast-paced environment.

Bachelor's degree in Journalism, English, Communications, or a related field AND five years of related experience, including three years of supervisory experience; OR, Any equivalent combination of education and/or experience from which comparable knowledge, skills and abilities have been achieved.

Working Environment:

• Activities are performed in an environmentally controlled office setting subject to extended periods of sitting, keyboarding and manipulating a computer mouse (75 percent); required to stand for varying lengths of time and walk moderate distances to perform work (10 percent).

• Regular activities require ability to quickly change priorities which may include and/or are subject to resolution of conflicts.

• Ability to clearly communicate to perform essential functions.

• Employee must possess a valid US driver's license of the appropriate class and required endorsements throughout employment.

Department Statement:

The Thunderbird School of Global Management at Arizona State University is one of the finest global leadership and global management schools in the world with both graduate and undergraduate students. Solutions for the planet mean developing problem‐solvers from around the globe. From our world‐renowned faculty representing six continents to hundreds of outstanding students who join us every year from around the world, the Thunderbird School of Global Management welcomes diversity and encourages quality and great value. It is one of the top global leadership and global management schools in the country, highly ranked for academics, practical research, and student outcomes.

Driving Requirement:

Driving is not required for this position.

Location:

Off-Campus: Phoenix

Funding:

No Federal Funding

Instructions to Apply:

Current Employees and Students should apply directly within Workdayusing the Jobs Hub. Use this link and log in using SSO:

https://www.myworkday.com/asu/d/inst/1$9925/9925$15636.htmld

To be considered, your application must include all of the following attachments:

• Cover letter
• Resume/CV

Note: Multiple documents can be submitted into the attachment box. Alternatively, merge all documents into one PDF for submission.

Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position. Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position. NOTE: GA and Intern positions are counted as .5 for job experience (ie. 1 year equals 6 months experience equivalency). Only electronic applications are accepted for this position.

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ASU Statement:

Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city. ASU champions inclusive excellence, and welcomes students from all fifty states and more than one hundred nations across the globe.

ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other basis protected by law.

Notice of Availability of the ASU Annual Security and Fire Safety Report:

In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU’s Annual Security and Fire Safety Report is available online at https://www.asu.edu/police/PDFs/ASU-Clery-Report.pdf. You may request a hard copy of the report by contacting the ASU Police Department at 480-965-3456.

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Employment Verification Statement:

ASU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications.

Background Check Statement:

ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.

Fingerprint Check Statement:

A fingerprint check is not required for this position.