Sales Operations Coordinator

Key Responsibilities

Support & Analytics

• Support the sales team in achieving 3form’s annual sales goals.
• Develop and maintain dashboards and reports for the VP of Sales, Regional Sales Managers and Strategic Leadership Team.
• Deliver weekly, quarterly, and annual reporting for all sales and select factory metrics.
• Track and analyze historical and current sales data to identify trends and opportunities by region, territory, and product line.
• Present actionable insights and recommendations to sales leadership.

Sales Operations & Enablement

• Maintain and optimize 3form’s proprietary CRM system in coordination with the Strategy Team.
• Collaborate with Regional Sales Managers to ensure all sales representatives receive appropriate support.
• Coordinate onboarding, training, and professional development for new and existing sales representatives.
• Ensure all sales enablement materials, tools, and resources are current and effectively utilized.
• Partner with marketing and product teams to align sales collateral and training content.
• Ownership of the weekly sales call communication, planning and execution.

Administrative & Event Coordination

• Plan, organize, and execute sales conferences, meetings, and regular conference calls.
• Coordinate and conduct customer visits and tours at 3form facilities.
• Manage scheduling, communication, and logistics for internal and external sales-related activities.
• Distribute timely communication and updates to the global sales force.

Qualifications

• 3+ years of experience in Sales, Sales Operations, or Sales Data Analysis.
• Bachelor’s degree in Business, Marketing, Statistics, Economics, or a related field required.
• Strong quantitative and analytical acumen, with proven ability to interpret data and provide actionable insights.
• Advanced proficiency in Microsoft Excel (Access or other database tools a plus).
• High aptitude for learning and managing technical applications and CRM systems.
• Excellent organizational, written, and verbal communication skills.
• Strong presentation skills and attention to detail.
• Demonstrated ability to work collaboratively with peers, cross-functional teams, and senior leadership.
• Flexible, adaptable, and able to manage multiple priorities in a fast-paced environment.
• Proven ability to perform under pressure and meet tight deadlines.