Senior Corporate Communications Specialist

About Us:EquiTrust Life Insurance Company is a national carrier of competitive, client-friendly annuity products sold through a variety of distribution channels, including more than 20,000 independent agents and independent marketing organizations (IMOs). Since 2003, we have provided exceptional customer service to our clients by operating with integrity and passion. Our efforts are supported by a dedicated workforce who execute their responsibilities through teamwork and an entrepreneurial spirit. EquiTrust sells products nationwide and is headquartered in Chicago, Illinois, with operations in West Des Moines, Iowa.

Position Summary:The Senior Corporate Communications Specialist is responsible for planning, developing, and executing communications that engage employees, strengthen culture, and elevate the EquiTrust brand. This includes ownership of internal and external communication campaigns, integrated messaging strategies, and multi-channel content creation. The role partners closely with business leaders, HR, and executives to ensure communications are accurate, aligned, impactful, and measurable.

What You'll Do:

• Develops, leads, and executes integrated communication campaigns that enhance employee engagement, support business priorities, and elevate the EquiTrust brand.
• Writes and edits compelling content that highlights culture, values, and business successes across internal and external channels.
• Manages and designs content in SharePoint, PowerPoint, and other digital platforms to support communication and business needs.
• Creates multimedia content, including video, graphics, presentations, and social media posts tailored to different audiences.
• Serves as a strategic partner to business leaders, advising on communication approaches and ensuring consistent, accurate messaging.
• Measures communication effectiveness and provides data-driven insights and recommendations to enhance impact.
• Manages and analyzes EquiTrust’s social presence using listening tools (I.e. Sprout Social), providing actionable insights to strengthen engagement.
• Adapts to shifting business priorities and work collaboratively across teams to deliver high-quality results.
• Supports Human Resources and Communications team and/or other departments on an as needed basis.
• Willingly takes on additional responsibilities as requested in order to accomplish department and Company objectives.

What You'll Bring:

Education:

• Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, or a related field required.

Experience:

• Minimum 4 years of progressive experience in corporate communications with emphasis on both internal and external communications.
• Demonstrated success in leading communication strategies and campaigns, not just execution.
• Experience in financial services, insurance, or other regulated industries strongly preferred.

Knowledge, Skills, and Abilities:

• Excellent writing and editing skills with the ability to tailor messages for different audiences.
• Strong background in storytelling, communication planning, and campaign measurement.
• Proficiency in SharePoint, Microsoft 365 (especially PowerPoint); graphic design and video production/editing experience required.
• Familiarity with social media management and listening tools (Sprout Social preferred).
• Strong collaboration skills with proven ability to influence and partner across business units and with executives.

Where You’ll Work:

• West Des Moines, IA
• Office Location: Mostly Off-Site 
• Expected Travel: Travel not likely/required.

EquiTrust is an Equal Opportunity Employer and participates in the U.S. Federal E-Verify program. Applicants have rights under federal and state employment laws. To learn more, visit EquiTrust Careers. 

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