Principal Product Manager, Pricing

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Who we are:

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Together with our members, we're changing the way people think about and interact with personal finance.

We're a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we're at the forefront. We're proud to come to work every day knowing that what we do has a direct impact on people's lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.

The role:

At SoFi, pricing is a key driver of our lending performance, and we're investing in the infrastructure that powers it. As the Product Manager for our Pricing Platform, you'll play a critical role in identifying, prioritizing, and building the tools and capabilities that enable smarter, faster, and more controlled pricing decisions.

While you'll help streamline coordination across teams, the core of this role is about building leverage-designing systems and workflows that reduce manual effort, improve pricing agility, and embed robust controls. You'll work closely with our Pricing team as well as cross-functional partners in Engineering, Data Science, and Risk to turn pricing goals into scalable product solutions. This is a high-impact opportunity for someone who wants to shape foundational platform capabilities and directly influence how SoFi prices and optimizes its lending products.

What you'll do:

• Own and drive the roadmap for pricing infrastructure, integrations, and controls within our underwriting technology team
• Represent Pricing in cross-functional forums-capturing nuanced needs, translating them into specs, and ensuring they're tracked through delivery
• Coordinate cross-team efforts for pricing, triage intake, and streamline meeting involvement to maximize efficiency related to pricing
• Manage and prioritize the pricing backlog; align sprint plans with stakeholders across pricing, engineering, data science, underwriting, and risk
• Implement process improvements to optimize throughput and reduce cycle times for pricing-related initiatives
• Bridge EPD and Pricing teams, serving as an embedded liaison in the Pricing team to ensure pricing thinking is integrated into lending products, platforms, and projects from inception
• Define success metrics and leverage data (SQL-friendly) to guide prioritization and demonstrate impact

What you'll need:

• 8+ years of product management experience, ideally with fintech exposure
• Excellent communication skills-able to engage seamlessly with technical, analytical, and business audiences
• Strong organizational and project/program management skills; experience running technical sprints or complex launches
• Proven ability to manage backlogs, intake processes, and multiple stakeholder priorities
• Curiosity about loan pricing, credit risk, decision engines, and related infrastructure (or high willingness to dive in)
• Fluency with SQL and data analysis to inform prioritization and measure outcomes
• Experience in matrixed or hybrid org structures; ability to influence without direct authority
• Strong stakeholder management and leadership skills, with a track record of fostering cross-functional alignment

Nice to have:

• Experience building or scaling pricing engines, decisioning platforms, and/or  price-optimizing tools
• Background in lending
• Experience working with LLMs or generative AI

Compensation and Benefits

The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate's experience, skills, and location. 

To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!

Pay range: $163,200.00 - $280,500.00

Payment frequency: Annual

This role is also eligible for a bonus, long term incentives and competitive benefits. More information about our employee benefits can be found in the link above.

SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.

The Company hires the best qualified candidate for the job, without regard to protected characteristics.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

New York applicants: Notice of Employee Rights

SoFi is committed to embracing diversity. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email accommodations@sofi.com.

Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.

Internal Employees

If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.