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Overview
Job Description
Position Title: Trade Business Analytics Assignment Duration: 12 Months Work Arrangement: Hybrid (2 -3 Times a week Onsite) Note: - While the preference is for a hybrid arrangement, the manager is also open to remote candidates.
Position Summary: Business Analytics role supports multiple customer groups and/or therapeutic areas & will be an expert in statistical methodologies for measuring marketing impact, will have a broad understanding of the pharmaceutical industry and a deep familiarity with industry data sources.
Key Responsibilities:
- Conduct advanced analytics to brand teams/customer channels in support of brand planning and promotional resource allocation, resource allocation in customer channels and evolution of commercial model.
- Liaison between Marketing and Sales in the development of business tactics and strategies.
- Responsible for leading the development of targets and segments that are aligned with business strategy.
- Responsible for executing departmental procedures and collaborating within the organization to ensure the marketing strategy is integrated into delivered sales force call plans.
- Work with internal customers to assure that responsible analytical results are communicated and used effectively.
- Build and share knowledge of analytical methodologies and high quality vendors with others in the department.
- Establish work habits to support the therapeutic business function's evolving process and execution needs.
Qualification & Experience:
- Proficiency in the development, documentation and communication of analytical plans.
- Bachelor’s degree from an accredited institution in Mathematics, Statistics, Engineering, Business/Data analytics, or a related equivalent and seven (7) years of analytic experience with relevant data sources and digital analytical methodologies, or a Master’s degree from an accredited institution in Mathematics, Statistics, Engineering, Business/Data analytics, or a related equivalent and five (5) years of experience with relevant data sources and analytical methodologies.
Key Responsibilities:
- Conduct advanced analytics to brand teams/customer channels in support of brand planning and promotional resource allocation, resource allocation in customer channels and evolution of commercial model.
- Liaison between Marketing and Sales in the development of business tactics and strategies.
- Responsible for leading the development of targets and segments that are aligned with business strategy.
- Responsible for executing departmental procedures and collaborating within the organization to ensure the marketing strategy is integrated into delivered sales force call plans.
- Work with internal customers to assure that responsible analytical results are communicated and used effectively.
- Build and share knowledge of analytical methodologies and high quality vendors with others in the department.
- Establish work habits to support the therapeutic business function's evolving process and execution needs.
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