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Product Marketing Manager

M-DOklahoma City, Oklahoma
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Job Description

M-D is seeking a Product Marketing Manager to join our dynamic Marketing team. The Product Marketing Manager will drive the strategy and execution of product marketing initiatives to support the sales of our hardware products. This role involves identifying consumer needs, driving new product development, creating effective marketing and retail merchandising strategies, and collaborating with cross-functional teams to maximize product visibility and sales. The ability to effectively manage multiple projects and meet tight deadlines is critical. This is a multi-faceted, hands-on position that requires a team player that can work in a fast-paced environment with a positive, flexible attitude, and is looking to develop professionally.

Responsibilities:

  • Conduct thorough market research to identify consumer trends, product and marketplace opportunities.
  • Establish and manage innovation and new product pipeline to maintain competitive advantage in the market for all key categories.
  • Develop and refine product messaging and value propositions that resonate with target audiences.
  • Oversee customers’ recommended plan-o-gram layouts including product, display, messaging, and merchandising strategies to grow sales, margins, and meet consumer needs.
  • Lead the development and execution of go-to-market strategies for new product launches and updates.
  • Coordinate cross-functional efforts to ensure alignment across sales, marketing, engineering, operations, distribution and supply chain teams.
  • Utilize sales, industry and financial data to proactively manage customers product offerings, plan-o-grams and merchandising.
  • Analyze and impact category financials including pricing, costs, margins and budgets.
  • Exercise full P&L ownership of the category, developing and executing plans to meet or exceed annual sales and margin goals.

      Minimum Qualifications:

      • Bachelor’s degree in marketing, business, or a related field.
      • 5+ years of product marketing experience within a Retail/Consumer goods sector. 
        • Hardware Industry experience is a plus.
      • Travel:
        • Travel is required and is primarily during the business work week, although some weekend travel may be expected. Travel estimated at 10-15%.

      Preferred Knowledge, Skills, and/or Abilities:

        • Strong analytical skills with the ability to interpret data and market trends.
        • Excellent written and verbal communication skills.
        • Creative problem-solving skills and a results-oriented mindset.
        • Strong organizational skills with the ability to juggle multiple projects and meet tight deadlines.
        • Must be a self-starter with a proactive approach to work.
        • Excellent computer proficiency in Microsoft Office (Excel, Word, PowerPoint).

      Who is M-D?

      At M-D Building Products, we're not just redefining industry standards – we're shaping the future of at M-D Building Products, we’re not just redefining industry standards – we’re pioneering the future of construction solutions. For over a century, our name has been synonymous with excellence in weatherstripping, floor and tile trims, perforated aluminum sheets, digital levels, and caulking solutions. What truly sets us apart is our people – they are the heartbeat of our success. We believe in the potential of every individual to make a meaningful impact. From the factory floor to the boardroom, we cultivate a culture rooted in integrity, innovation, and unwavering commitment. As a trusted leader in the construction industry, we are driven by a passion for continuous improvement and excellence.

      Benefits:

      M-D Building Products, Inc. offers a comprehensive benefits package designed to support the health and well-being of our employees. This includes Medical, Dental, and Vision coverage, access to an On-Site Clinic, and Voluntary Life Insurance options. Additionally, we offer a Lab Card Program, Group Term Life & AD&D, Flexible Spending Accounts (FSA) for both healthcare and dependent care, as well as Short-Term and Long-Term Disability coverage. Employees can also take advantage of our 401(K) plan with Company Match, Paid Time Off (PTO), Tuition Reimbursement, and Education & Development programs. We prioritize mental wellness through our Employee Assistance Program (EAP) and offer a range of Voluntary Benefits, including Accident, Critical Illness, and Hospital Indemnity Insurance.

      At M-D Building Products, Inc., we are committed to providing equal employment opportunities for all employees and applicants. We strictly prohibit discrimination based on race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposition, or any other characteristic protected by law.