Company & Culture:
At GT’s Living Foods, LLC, we’ve stayed true to the authentic brewing process for over 30 years. Our #1 selling Kombucha is raw, organic, naturally effervescent, and handcrafted in small batches – always cultured, never compromised. We’re proud to remain a family owned & operated company. As our GT’s family continues to grow, we are deeply humbled and sincerely grateful for every moment of this journey with you.
Requirements:
- 4+ years of job-related experience
- Experience in CPG (Exp. In Food & Bev or Health and Wellness industry is a plus)
- Strong understanding of implementing & optimizing paid post across platforms
Job Description:
We’re looking for an Associate Social Media & Influencer Manager to join our marketing team and help bring our brand voice to life across social and creator platforms. This role supports the development and execution of social media and influencer strategies to drive brand awareness, community growth, and engagement.
You’ll assist in managing day-to-day operations across our branded social media channels, coordinate influencer campaigns and gifting initiatives, and help bring creative campaigns to life across both organic and paid. You’ll work closely with internal teams and external partners to concept, capture, and execute content that aligns with brand goals and resonates with our audience.
Essential Duties:
- Support the planning and publishing of content across Instagram, TikTok, YouTube, Pinterest, LinkedIn, and other relevant platforms
- Help maintain the social media calendar, ensuring consistent and timely posting that aligns with brand goals and seasonal moments
- Partner with creators and internal team members to develop assets for UGC campaigns, ambassador initiatives, and evergreen content needs
- Help manage and execute ambassador campaigns, including onboarding, content coordination, and performance tracking
- Assist with influencer campaigns from end-to-end: sourcing talent, negotiating rates, managing contracts, and reporting on performance
- Coordinate ongoing influencer gifting programs, including sample send-outs, PR boxes, and personalized mailers
- Participate in community management by responding to comments, DMs, and engaging with brand fans and creators
- Support brand activations and influencer events through outreach, coordination, and on-site presence when needed
- Track performance across social and influencer channels using internal and external tools; assist with pulling metrics and reporting KPIs
- Monitor cultural trends, competitor activity, and creator content to identify new opportunities and best practices
- Collaborate with creative, marketing, and retail teams to bring integrated campaigns to life across social and influencer channels
Qualifications & Required Knowledge, Skills & Abilities:
- Strong attention to detail and organizational skills; ability to manage multiple moving pieces across platforms and projects
- Proactive self-starter who thrives in a fast-paced environment and can meet deadlines independently
- Creative thinker with a passion for social media, storytelling, and digital content production
- Comfort creating or directing short-form video and UGC-style content, either in-house or with creators
- Experience working with influencers, ambassadors, or creator communities across wellness, lifestyle, or CPG categories
- Familiarity with social tools like Later, Sprout or Kale
- Understanding of social performance metrics; ability to track and interpret KPIs across content and campaigns
- Excellent communication skills, both written and verbal
- Collaborative mindset with the ability to work cross-functionally with creative, brand, and marketing teams
GT's Employee Experience (Benefits/Perks):
- Health Insurance: Medical, Dental, Vision
- 401K with Matching
- Discounts on the amazing GT’s product line
- Others: on-site corporate gym, food trucks every weekday, and quarterly employee appreciation events
Job Details:
- Work Hours: Monday – Friday – Standard Business Hours. (Based out of Vernon, CA)
- Work Attire: Smart/ Business Casual
- Pay Range: $76,000 to $86,000 Salary + Bonus Eligible
GT's Living Foods, LLC is an Equal Opportunity Employer committed to hiring a diverse workforce and maintaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, disability or any other basis protected under federal, state or local laws.