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Marketing Coordinator

Blue Mountain Resort - PoconosPalmerton, PA

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Job Description

Job Title:  Marketing Coordinator

Department: Marketing

Reports to: Director of Marketing

REQUIREMENTS:

  • Bachelor's degree in marketing, Advertising, Communications, or related degree; equivalent field experience with proven history and industry recommendations may be considered.
  • Excellent interpersonal skills for representing organizations in public, during media events and product launches, product demonstrations and while participating at trade shows.
  • Project management experience and time-management skills for juggling numerous time-sensitive projects simultaneously. Being familiar with project management software is also an asset.
  • A working knowledge of basic computer applications, programs and features is a must, with experience in web page development or graphic design being very helpful.
  • Experience creating video content (TikToks, Reels, etc.)
  • Basic understanding on how to capture engaging images for social media
  • Proficient in WordPress, Excel, MS Word, Photoshop, Adobe Creative Suite
  • Photoshop skills preferred.
  • Ski or Snowboard experience preferred.
  • Availability to include weekdays, weekends, evening, and holidays.
  • Ensure the safety and well-being of our guests.
  • Ability to work on property in a fun, fast-paced environment.
  • Must be able to speak and read the English language, additional languages a plus.

WHAT YOU CAN EXPECT:

  • Develop and manage internal communications with stakeholders. Provide updates and content to external stakeholders (agencies and partnerships)
  • Assist in developing copy and maintaining brand voice.
  • Assist in maintaining website content through CMS platform.
  • Assist in social media content creation.
  • Review and respond to guest reviews on Expedia, booking.com, etc.,
  • Maintain 3rd party listings for restaurants, events, and resorts (Visitors Bureau, Visit Pa, OpenTable, etc.)
  • Manages Marketing Calendar.
  • Consistent monitoring marketing industry trends and related ski resort businesses: researching and evaluating opportunities.
  • Oversee snow report and conditions updates.
  • Maintains promotional materials throughout the resort - inventory/stock, places orders for print/collateral and oversee installation.

WHAT WE CAN OFFER YOU: We offer the opportunity to join a growing company with over 40 years in the hospitality industry and be a part of setting a new standard of excellence in guest satisfaction. We understand the importance of both personal and professional growth and support our team members in achieving their goals. Team members enjoy benefits including a free season pass and activities around the resort, discounts on food and merchandise, and special team celebrations in an environment that gives you the opportunity to play where you work!

WHY IT'S SO GREAT TO WORK FOR BLUE MOUNTAIN RESORT: Blue Mountain Resort offers an environment that encourages personal and professional growth, collaboration, safety, and fun. We are committed to fostering a rich learning environment based on individual talents and goals. Together we strive to cultivate a community based on trust and respect.

This job description is a general outline of the responsibilities and duties. Additionally, it is not limited to these specifications and is subject to revision by Blue Mountain Resort at any time.

Job offers are contingent upon successful completion of a drug screen, background investigation, and compliance with the U.S. Government Form I-9, Employment Eligibility Verification.

Blue Mountain Resort is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status, or any other status protected by applicable law.

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