
Boucheron Marketing & Merchandising Manager
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Job Description
Merchandising Manager, Boucheron Americas
Base salary $100,000 - $110,000 plus annual bonus
Position Overview: The Merchandising Manager will successfully execute Boucheron Product and Merchandising strategy on time and based on international product launches, following guidance and objectives set by the VP of Marketing and Communications Americas.
You will organize and deliver agreed guidelines, focus, and analysis of product performance to optimize product profitability and ensure clear representation in all stores, events and product needs.
You will also act as key Boucheron contact for the organization and delivery of collaborations.
JOB RESPONSIBILITIES:
Ensure an optimal product availability for W, Jewelry and Fine Jewelry and High Jewelry in the Americas
based on regional merchandising guidelines, boutique typology, launch plans and event calendar
Define boutique assortment together with each boutique for all product lines (W, JO, FJO, HJ)
Monitor and optimize deliveries anticipating seasonality and local specificities
Consolidate and monitor waiting lists and client order lists to share with ADV
Drive the stock qualitatively: stock rotation and life cycle status and initiate quarterly rebalancing vs Model Stock
Guarantee a minimum visible assortment - for each boutique - is respected
Build specific assortment for events (retail and wholesale) in collaboration with commercial and VM team
Arbitrate product allocation within the market when necessary / requested from ADV
Ensure fluidity of product launches for European markets
Based on a regional launch plan
Coordinate communication with American markets to prepare product launches
Follow-up on novelties deliveries & performances on the first months following the launches
Be a referent for questions from ADV regarding arbitrations if needed
Lead merchandising analysis and reporting for the Americas and share all relevant information
Based on reporting format set by the VP Marketing and Communication Americas
Provide clear merchandising analysis on stock & sales for both retail and wholesale network and suggest any associated actions plan
Consolidate qualitative and quantitative product feedback in view of forecasting process
Provide fluid product information to the American commercial community
Participate to commercial meetings and prepare corresponding merchandising presentations (managers meeting, HJ committee…)
Support the American business
Participate to the sales forecasts process accompanying regional merchandising manager in declining sales projections into more detailed forecast (per boutique, per collection…)
Participate to American Partners days preparation
Conduct constant market intelligence surveillance, monitoring competition launches, market pricing.
REQUIREMENTS:
Academic / Professional Qualifications
- Bachelor's degree in Fashion Merchandising, Business Management, Marketing or related field preferred
Work Experience
- Minimum of 5 years of experience in Merchandising and Product Marketing in the luxury sector. Jewelry Industry is a must
Required Competencies
- Excellent interpersonal skills, able to build sustainable relationships with all types of profiles, externally and internally
- Strong organizational skills
- Capacity to prioritize tasks and ask for manager's support when needed
- Proven ability to manage multiple tasks autonomously, adapt quickly and meet deadlines
- Curious, connected, and pro-active
- Detail oriented and well prepared
- Good team player
- Fluent English, French will be a plus
Additional Information: Boucheron successfully kicked-off the global re-launch in 2017 with a strong geographical development on historical markets (Europe, Japan, Middle East), while also developing new major territories in China & Korea. Starting in 2023, Boucheron will write another page of its history with the conquest of the American market.
The next step of this plan is the creation of a solid Marketing & Communications team to lead the efforts in establishing Boucheron as the most stylish & cutting-edge French High Jewelry Maison in the American market. In terms of scope, the journey will begin with US & Canada, while the rest of the Americas will be explored at a later stage. The role is an exciting, new challenge for you and a once-in-a-lifetime adventure.
Reports to: VP Marketing and Communications, Boucheron Americas
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