Associate Creative Director, Copy - Ninja

Job Title: Associate Creative Director, Copywriting - Ninja Brand

Location: Needham, MA and NYC

Department: Creative

Reports to: Creative Director

Overview

We're looking for an Associate Creative Director, Copywriting to help shape the next generation of Ninja storytelling. You're a conceptual thinker, sharp writer, and natural leader who knows how to turn product features into emotionally compelling stories that convert, educate, and inspire.

You think of yourself as more than a writer - you're a conceptual juggernaut who leads with ideas, not just lines. You're fluent in brand voice, obsessed with craft, and excited by the challenge of solving creative problems across every channel.

This is a hands-on leadership role where brand voice meets business results. You'll lead copy across product launches and integrated campaigns, from packaging and DTC to social and video. You'll partner closely with designers, product teams, and marketers to bring ideas to life across every touchpoint.

Key Responsibilities

• Lead copy development for new product launches and full-funnel marketing campaigns
• Develop platform-native concepts for social channels like TikTok, Instagram, YouTube, and emerging platforms
• Craft naming, messaging frameworks, taglines, and positioning that connect with consumers
• Write across a range of channels including packaging, digital, OTT/OLV, Amazon, DTC, and experiential
• Collaborate with product, insights, marketing, and design teams to turn briefs into big ideas
• Define and evolve the voice of Ninja across all platforms
• Present work to senior stakeholders with confidence and clarity
• Guide and mentor junior writers, helping sharpen their thinking and execution
• Review and edit copy to ensure quality, clarity, and brand alignment

What We're Looking For

• 6+ years in a copywriting role at an agency or in-house creative team
• A portfolio showcasing smart concepts and strong writing across multiple media
• Experience working on product-driven brands and simplifying complex features into benefit-led messaging
• Strong social-first creative instincts with a knack for story-driven content
• Strategic thinking with the ability to translate business goals into compelling creative
• Excellent editing skills and a sharp eye for detail
• Familiarity with performance channels including DTC, Amazon, and social
• Collaborative, communicative, and confident in presenting ideas to leadership

You'll Thrive Here If You

• Love storytelling as much as selling
• Are just as strong at concepting as you are at polishing the final line
• Think in scroll-stopping ideas, not just captions
• Thrive in fast-paced, evolving environments
• Are energized by feedback and iteration
• Want to help shape the voice of one of the fastest-growing brands in the world

Ready to lead the copy charge for Ninja and tell stories that captivate and convert? Let's talk.