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Marketing Communications Manager- Plant Health

GreenLight Biosciences HoldingsDurham, NC

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Job Description

The ideal candidate will be an experienced marketing and communications professional from the agrochemical/agriculture industry with a passion for agriculture, graphic design, event planning & support and creative storytelling.

Key Responsibilities

  • Create compelling visual materials based on Technical Sales Service and Sales and Marketing staff requirements
  • Create and manage comprehensive mark-comm plans for new product launches, including brand name development, technical collateral, internal and external communications, video assets, web-page content
  • Develop communication tactics to support local sales initiatives via editorial, advertorial, podcasts, webinars, and local journals & media
  • Manage marcom project budgets, including reviewing proposals, tracking costs, and ensuring efficient financial execution.

Required Skills and Qualifications

  • Bachelor's degree in marketing, Communications, or a related field.
  • Strong experience in agrochemical/agricultural marketing communications or product marketing
  • Strong Adobe Suite and design skills, including Adobe Illustrator
  • Exceptional oral and written skills with a focus on clarity, simplicity, and rigorous attention to details.
  • Strong commercial understanding to ensure that communication outputs align effectively with commercial needs and strategy
  • Proficiency in varied communication mediums, including digital platforms.
  • Working knowledge of contemporary communication tools and platforms.
  • Fluency in English, both written and verbal; Spanish and/or Portuguese language proficiency is a plus.
  • Strong familiarity with the agricultural/agrochemical/plant health industry is a MUST

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