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Marketing Coordinator

Richard-Allan ScientificKalamazoo, Michigan
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Job Description

Ascensia Diabetes Care is a global specialist diabetes care company, dedicated to helping people living with diabetes. Our mission is to empower people living with diabetes through innovative solutions that simplify and improve their lives. We use our innovation and specialist expertise in diabetes to develop high quality solutions and tools that make a positive, daily difference for people.

 

At Ascensia, our values serve as the bedrock of our organization. They guide our decisions, actions, and interactions, shaping the culture we collectively foster.

 

Our Values include:

  • Resilient Growth Mindset
  • Executional Excellence
  • Courageous Leadership
  • Inclusive Collaboration

 

We believe that when we live our values authentically, both individually and as a team, we unlock our true potential and drive sustainable success.

We’re looking for a Marketing Coordinator who’s passionate about all things digital and knows how to tell a compelling brand story across channels. You’ll play a key role in executing engaging digital campaigns, managing our website and social media platforms, and helping drive traffic and awareness through smart, strategic content.

Location: Remote (United States)

What you will be doing:

  • Strategy & Campaigns – Assist with digital marketing strategy and campaigns that align with portfolio goals and objectives. Make recommendations on holistic campaigns, channels, content based on what is trying to be achieved
  • Develop and edit a range of engaging content for social media, email campaigns, web, and print materials
  • Organic Social Media: Plan, create and execute social media content for Facebook, Twitter, LinkedIn, LinkedIn China, WeChat and YouTube
  • Paid Social Media: Work with portfolio managers and agency to develop, maintain, monitor and continually improve paid social
  • Monitor and manage all social media accounts, responding to comments, messages, and reviews in a timely and professional manner
  • Website Maintenance + Online Engagement support : Update website content and ensure accuracy and consistency, put in tickets for updates to any pages or bugs
  • Track and analyze analytics reports to gain insight into traffic, demographics, and effectiveness of each social media campaign, adjusting strategies based on findings

Skills you will need:

  • Bachelor's degree in marketing
  • 2+ years marketing experience
  • Ability to handle multiple projects and deadlines
  • Strong organizational skills, detail oriented, ability to work under pressure while meeting tight timelines
  • Desire and ability to communicate/interact with others and promote teamwork, enthusiastic and positive attitude
  • Project management
  • Excellent computer skills –word, excel, power point
  • Excellent interpersonal and communication skills

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TO ALL RECRUITMENT AGENCIES:  Ascensia does not accept unsolicited third-party resumes.
 

Building an Inclusive Culture: We are a company that brings varying backgrounds, ideas, and points of view to inventing on behalf of all customers. Our diverse perspectives are enriched by many dimensions, including race, ethnicity, gender, age, physical and mental ability, sexual orientation, religious beliefs, culture, language, and education, as well as professional and life experience. We are committed to diversity, equity, and inclusion, and leveraging our unique perspectives to scale our impact and growth.