Trade Promotion Marketing Manager
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Job Description
Position Summary
In the position of Trade Marketing Manager, you will be responsible for managing the promotional review processes, ensuring brand standards and IP (Intellectual Property) usage requirements are met. Work in collaboration with our legal department overseeing the workflow to produce compliant terms and conditions. Work with the markets to evaluate the consumer journey to safeguard brand integrity, and optimizing engagement and campaign performance through Best Practice sharing.
Essential Job Functions
- Lead the end-to-end execution of promotional review processes, ensuring full compliance with legal and internal standards.
- Evaluate and provide strategic input on promotional concepts to ensure alignment with brand objectives. Provide input during the concept development phase to identify potential compliance risks, share messaging direction, and guide teams toward viable, compliant promotional strategies.
- Lead the development and approval of promotional Terms and Conditions in partnership with Legal, ensuring clarity, accuracy and compliance with applicable laws and regulations.
- Analyze and optimize the consumer journey across promotional touchpoints to ensure a seamless, engaging, and conversion-driven experience. Identify gaps and opportunities to enhance consumer engagement and drive program effectiveness.
- Establish and lead a structured process for capturing, documenting, and sharing promotional Best Practices across teams to drive innovation, and continued improvement in campaign execution.
- Head Office based and will provide direct access to key cross-functional teams including marketing, legal, brand and senior leadership. Live communication with key stakeholders.
- Support our International markets of LATAM(Latin America), APAC (Asia Pacific) and Canada as assigned.
Position Requirements
- Prefer a Bachelor's Degree in the field of -- Business Administration, Marketing, Communications or another related field.
- Additional Experience Desired: Between 3-5 years of experience in Marketing.
- Additional Experience Desired: Between 1-3 years of experience in Promotional, Trade Marketing.
- Computer Skills Desired: Microsoft suite, ClickUp.
- Preferred Certifications: N/A.
- Additional Knowledge or Skills to be Successful in this role: N/A.
Base pay range: USD $ 82,500 - USD $ 110,000 (+)