
Multimedia Coordinator
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Job Description
OVERVIEW: The Multimedia Coordinator supports MarineMax stores by creating videos and photos for online listings, sales and internal use. This person should be a creative storyteller who's skilled in shooting and editing video, taking photos, setting up lighting and sound, and creating motion graphics. They'll work mostly on location at MarineMax stores.
Must have a full understanding of marketing, project management, and how to use digital tools. Day-to-day work includes planning and producing videos, editing content, designing graphics, and solving creative challenges to bring ideas to life.
KEY RESPONSIBILITIES:
- Responsible for photographing in-stock boat inventory at stores to be used for inventory listings on MarineMax.com, on social media and other promotional outlets.
- Responsible for filming and editing walkthrough/tour style videos of in-stock boat inventory at stores to be used for inventory listings on Marinemax.com, on social media and other promotional outlets.
- Responsible for both filming and photographing content that can be utilized on store social media accounts to promote inventory, events, the store, team and more.
- Responsible for creation of videos and motion graphics for marketing/advertising and online. (Projects could include customer and employee testimonials, informational videos/animation, vlogs, tutorials, etc.)
- Capturing video and/or stills both in store and on-water environments
- Cataloging and organizing footage.
- Work independently, but meet deadlines and deliverables in a timely, professional manner.
- Editing videos until desired specifications are met then delivering through various channels.
- Establishing and maintaining partnerships across functional areas and management.
- In addition to inventory video, generative creative video content with an upscale/premium approach while adhering to MarineMax branding guidelines.
- Other duties as directed.
SKILLS:
- 2-4years of video production and photography experience.
- Knowledge of videography, photography, lighting in studio and on-location environments.
- Able to take creative direction, collaborate and communicate with marketing, sales, HR and other departments.
- Strong organizational and time management skills with ability to simultaneously manage multiple complex projects.
- Presentation skills for audiences at all levels.
- Professional and collaborative mindset.
- Strong creative and innovative problem-solving skills.
- Ability to work well under tight deadlines and pressure.
- Superior communications skills.
- Project management skills with a proven track record of building and maintaining relationships.
- Flexibility to work evenings and weekends as needed.
- Ability to work under minimal supervision, but meet deadlines and deliverables in a timely, professional manner.
- Ability to storyboard, develop and conceptualize creative projects
- Budgeting for any and all production expenses
- Experience with Multimedia and Web Tools:
- Must be proficient with Adobe Creative Cloud with an emphasis in Premiere Pro and After Effects.
- Microsoft Office Proficient
- Microsoft Sharepoint Proficient
- Mac and PC Proficient
- Proficiency in social media marketing, including but not limited to: YouTube, Instagram, Facebook, TikTok, LinkedIn, etc., while working within brand guidelines to ensure consistency.
- Understanding of Google AdWords and Analytics
- Basecamp experience preferred
KEY RESULT AREAS:
- Generate exposure for MarineMax in an online and print environment through the use of photography and videography.
- Nurture relationships between the customer and MarineMax by attending and documenting Boat Shows, Getaways etc.
- Provide Web Content manager and Marketing team with original, dynamic photo and video content that can be used to generate traffic and interaction with customers.
- Provide the internal MarineMax team with training materials and ways to generate their own content in order to assist the customer decision-making process when buying from their store or broker.
- Build the MarineMax online social presence via applications that require engaging content and interaction (i.e. YouTube, Vimeo, Facebook, Instagram).???
- Document the store, team members, and products, and how it pertains to a positive experience for the customer (what services do the stores offer, who are the professionals and why they are the ones to do business with).
- Boost company morale by providing photography and videography at team member events.
- MarineMax and its subsidiaries uses E-Verify, an Internet-based system, to confirm the eligibility of all newly hired employees to work in the United States. Learn more about E-Verify, including your rights and responsibilities.
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