Marketing Technology Coordinator
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Job Description
Description
Who We Are:
Lowenstein Sandler is one of the most sophisticated law firms in the United States, with over 375 lawyers and 300 business services professionals serving clients from offices in New York, Palo Alto, New Jersey, Utah, and Washington, D.C. We recruit candidates who seek a collaborative, entrepreneurial culture that prioritizes our clients, our colleagues, and the communities where we work and live. Committed to career development and to a diverse, equitable, and inclusive workplace, the firm offers many programs and opportunities for personal and professional growth. We seek professionals for our business services group who share these values.
The Marketing Technology Coordinator is responsible for supporting a range of marketing technology functions—including email marketing, website management, AI tools, analytics, and multimedia production—to help elevate the firm’s marketing, communications, and business development activities and digital presence.
- Strong organizational skills and an ability to prioritize and complete simultaneous projects.
- Attention to detail, highly organized, and developed and project management skills.
- Assist in building, testing, and deploying internal email campaigns using the firm’s marketing automation platform (e.g., Vuture, HubSpot, or similar).
- Monitor performance metrics and recommend improvements for engagement.
- Assist with the maintenance of policies and procedures in the form of quick reference guides, knowledge-based documentation, and other documentation as assigned.
- In coordination with Marketing colleagues and third-party vendor, manage and maintain the back-end infrastructure of the firm’s external facing website, microsites, and blogs. This includes working closely with vendors on monitoring website servers, managing maintenance tickets, and evaluating/testing ongoing website enhancements.
- First point of contact and helpdesk for troubleshooting website issues and tickets from firm end-users and colleagues.
- Update and maintain website content using the firm’s content management system (CMS).
- Collaborate with internal stakeholders and external developers to support new web pages and microsites.
- Perform routine quality assurance checks and manage SEO/SEM/SERP best practices.
- Support the implementation and adoption of AI tools for marketing tasks (e.g., content generation, personalization, and automation).
- Research and test new marketing technologies; assist in training and documentation for internal stakeholders.
- Assist with AI-enabled digital experiences.
- Analytics & Reporting
- Track and report on website, email, and campaign performance using platforms like Google Analytics, Siteimprove, and Power BI.
- Generate regular dashboards and ad hoc reports for marketing and business development leadership.
- Support data quality initiatives across marketing platforms.
- Assist in the production and distribution of digital marketing assets such as audio and video podcasts.
- Maintain a multimedia content library and assist with quality control and brand alignment.
- Bachelor’s degree required plus 2 - 5 years of relevant professional experience.
- Knowledge of Website CMS technologies and processes (Umbraco knowledge a plus), SiteImprove, Google Analytics, Google Search Console, JIRA, Asana, podcast hosting tools (Libsyn/Podbean), SEM Rush and Social Media platforms. Adobe InDesign, Adobe Photoshop and advanced knowledge of HTML and CSS.
- Knowledge of digital media concepts.
- Detail-oriented with strong analytical and problem-solving skills.
- Ability to manipulate data in common formats such as Excel and .csv.
- Strong proficiency in Microsoft Office applications.
- Team player who collaborates well with colleagues.
- Excellent communication and interpersonal skills.
- Willingness to assist team and work on ancillary projects as needed, regardless of scope.
- Excellent organizational and project management skills.
- Adaptable, flexible, and tenacious at achieving goals.
- Strong client service skills.
- Flexibility to work overtime, if required.
- Willingness to occasionally travel to the firm's offices to provide targeted marketing assistance.
- Must always maintain a professional appearance and demeanor.
Schedule: Full-time, Hybrid, 9:00 AM – 5:00 PM
Amount of Travel Required: 5% (to NY Office)
The expected salary range for candidates meeting the requirements of this position is $70,000 to $75,000. The range provided is the salary that Lowenstein Sandler in good faith believes at the time of this posting that it is willing to pay for the advertised position. Exact compensation will be determined based on individual candidate qualifications and location. Our benefits package includes coverage options for medical, dental, vision, prescription drug, life insurance, disability, FSAs, 401K, and paid time off.
Disclaimers:
This job description is not designed to cover or contain a comprehensive listing of all activities, duties or responsibilities required by employee.
Lowenstein Sandler LLP is not accepting resumes from search firms for this position. Regardless of past practice, all resumes submitted by search firms are to be deemed the sole property of Lowenstein Sandler LLP, and no fee will be paid in the event the candidate is hired by Lowenstein Sandler LLP as a result of the referral.
Lowenstein Sandler LLP is committed to equal employment opportunity and providing reasonable accommodations to applicants with physical and/or mental disabilities. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, veteran status, gender identity, genetic information, or any other characteristic protected by federal, state, or local law.
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.