Digital Marketing Manager

See Yourself at Telix

The Digital Marketing Manager will lead Telix's brands digital presence. This role will drive the development, execution, and optimization of multi-channel digital campaigns-leveraging AI-driven insights, tools, and personalization strategies to enhance performance and engagement. The ideal candidate will combine a deep understanding of digital marketing with a passion for innovation and emerging technologies.

Key Accountabilities:

• Lead strategy and execution of digital marketing campaigns across web, search, social, email, and programmatic channels for global and regional audiences.
• Integrate AI and machine learning tools to optimize targeting, content personalization, campaign automation, and predictive analytics.
• Manage digital performance reporting to deliver actionable insights, test hypotheses, and continuously improve ROI.
• Own Telix's digital ecosystem including website management, SEO, SEM, and analytics tools.
• Collaborate with internal teams and agency partners to produce AI-enhanced content and seamless omnichannel experiences.
• Identify opportunities to scale use of AI in areas such as chatbot integration, intelligent segmentation, and sentiment analysis.
• Ensure all digital activities are compliant with pharmaceutical industry regulations and internal review processes (e.g., MLR).
• Monitor emerging digital and AI trends to position Telix as a leader in innovative and compliant digital marketing.

Education and Experience:

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field; Master's degree a plus.
• 7+ years of experience in digital marketing, preferably within the pharmaceutical, biotech, or healthcare industry.
• Proven experience using AI-enabled platforms (e.g., Adobe Sensei, Salesforce Einstein, ChatGPT, HubSpot AI, or similar) to drive marketing automation and insights.
• Strong knowledge of digital marketing platforms (Google Ads, Meta, LinkedIn), CRM systems, CMS, and analytics tools (e.g., Google Analytics, Tableau).
• Experience working with regulated content and understanding of global healthcare compliance.
• Strong project management skills, with the ability to balance strategic thinking and day-to-day execution.
• Data-driven mindset, creative problem solver, and proactive collaborator.

Key Capabilities:

• Inclusive mindset: Demonstrate an understanding and appreciation for diversity, and actively work to create an inclusive environment where everyone feels valued and respected
• Creativity and innovation: Possess a willingness to think outside the box and come up with unique and creative solutions to challenges
• Commitment to excellence: Take pride in your work and consistently strive for excellence in everything you do
• Results-oriented: Driven to achieve goals and objectives, with a strong focus on delivering measurable results
• Ethical behavior: Act with integrity and demonstrate a commitment to ethical behavior in all interactions with colleagues and stakeholders
• Adaptability: Comfortable working in a dynamic environment, able to adjust to changing priorities, and willing to take on new challenges
• Strong communication skills: Able to communicate effectively with colleagues and stakeholders at all levels, using clear and concise language
• Collaboration: Work effectively as part of a team, actively sharing knowledge and expertise to achieve common goals
• Resilience: Demonstrate the ability to bounce back from setbacks and persevere in the face of challenges
• Continuous learning: Show a commitment to ongoing learning and professional development, continually seeking out opportunities to expand your knowledge and skills