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Social Media Marketing Communications Strategist, Office of University Relations

Kean UniversityUnion, New Jersey

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Job Description

External Applicant Instructions

  • Please upload your resume/CV for automatic population of information to your Kean application.

  • Your contact information, work experience and education will be automatically filled in. Please review all fields – you will need to verify that the data is accurate.

  • In the “My Experience” section, you will find a resume/CV upload option where you can submit your cover letter and any other supporting documents you may wish to submit.

Office of University Relations

Social Media Marketing Communications Strategist

Under the supervision of the Associate Director of Marketing, the Social Media Marketing Communications Strategist (Professional Services Specialist 3) is responsible for maintaining and promoting the University’s social media platforms, including Facebook, X, Instagram, LinkedIn and TikTok to maximize Kean’s audience and build brand awareness. The Strategist is responsible for drafting post copy, taking photos, and creating graphics and videos for social media and will also develop social media campaigns and compile analytical reports. The Strategist may also be responsible for writing and editing copy for emails, press releases and other content. The Strategist must be capable of building strategic relationships with various campus constituencies and will develop, coordinate and execute key communication messages, along with the visuals, through appropriate internal and external channels of communication. This position requires travel and a flexible schedule including evening and weekend hours.

Qualifications: Graduation from an accredited college with a Bachelor’s degree and two years of professional experience writing and editing content for social media platforms, print or video is required. A Master’s degree in a related field may be substituted for one year of the required experience. Candidate must have excellent written and oral communication skills, as well as photo, graphic design and video content production and editing skills, and the ability to develop informative and appealing content for social media.

Candidacy review begins immediately and continues until appointment is made.  Please submit your cover letter, resume/CV and contact information for three professional references. Official transcripts are required prior to the starting date of employment.

In compliance with New Jersey’s Pay Transparency Law, the negotiated annual salary range for this position is: $63,833.23 to $73,415.99 (Steps 1-4). Salaries for internal applicants will be based on union negotiated calculations. This position may also be eligible for a comprehensive benefits package, including health and dental insurance, a retirement plan and benefits for work life balance. For a full overview of our benefits offerings, please refer to our Kean University Benefits website.

Attention current Kean University employees (including part-time Student Assistants, Graduate Assistants, Academic Specialists and Adjuncts): Please apply via the internal career site to ensure consideration as an internal candidate. To apply internally, please log into your Workday account and select the Career icon on your homepage to view available positions.

Additional Information

Kean University complies with the New Jersey First Act (Senate Bill No. 1730, P.L. 2011, Chapter 70). Any individual newly hired by Kean University will be required to abide by this law and establish a principal residence in New Jersey. New employees will have a full 365 days to establish such residence, from the effective date of hire.

In compliance with the Americans with Disabilities Act (ADA), if you have a disability and would like to request an accommodation in order to apply for a position, please refer to Section III.A. of our Reasonable Accommodations Policy & Procedures.  

Mission Statement

Kean University, New Jersey’s first Urban Research University, creates a world-class, innovative and inclusive society through equity and excellence in teaching, learning, global research, and impactful public engagement.

EEO/AA Statement

Kean University is an Equal Opportunity/Affirmative Action/Veterans/Disability Employer

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