Community Growth Marketing Manager

About TP-Link:

TP-Link is a US headquarters global leader in networking and smart home products, connecting millions of users worldwide. We’re driven by innovation and a commitment to building authentic relationships with our communities. Join us in shaping the future of smart technology through data-driven engagement and impactful storytelling.

Position Overview:

As the Community Growth Marketing Manager, you’ll architect and execute Omada and VIGI community strategy across digital platforms, fostering engagement, advocacy, and two-way dialogue between users and internal teams. You’ll collaborate cross-functionally to align community initiatives with product launches, marketing campaigns, and support operations—turning users into loyal brand ambassadors.

Key Responsibilities:

Community Strategy & Execution:

· Develop and execute comprehensive community growth strategies across all key platforms including Reddit, Spiceworks, Discord, LinkedIn, Facebook Groups, blogs, newsletters, and more.

· Create and manage all player-facing communications including patch notes, developer updates, blogs, and announcements.

· Work closely with regional teams to localize global community initiatives while maintaining brand consistency.

· Establish and enforce community moderation standards and response protocols.

· Supervise day-to-day community operations and platform management.

Creator & Partner Management:

· Cultivate long-term relationships with active community members and power users across:

o Reddit: Engage with moderators and top contributors in relevant subreddits.

o Spiceworks: Build partnerships with IT professionals and tech advocates.

o Discord: Develop close ties with server admins and engaged members

o LinkedIn: Connect with industry professionals and networking groups.

o Facebook Groups: Foster relationships with group admins and active participants

Track Community Feedback& Reporting:

· Serve as the voice of the community to dev teams, synthesizing user pain points (e.g., feature requests, bug reports)

· Bridge creator/community feedback to product and marketing teams through structured reporting.

· Track and analyze performance metrics (engagement, sentiment, growth) across platforms to optimize strategies.

Cross-Functional Collaboration:

· Work closely with Tech Support to streamline community-reported issue resolution and improve FAQs/knowledge base.

· Partner with Product Marketing and Growth Marketing to align community campaigns with launch and campaign roadmaps.

Requirements

• Community Strategy & Execution:
• Develop and execute comprehensive community growth strategies across all key platforms including Reddit, Spiceworks, Discord, LinkedIn, Facebook Groups, blogs, newsletters, and more.
• Create and manage all player-facing communications including patch notes, developer updates, blogs, and announcements.
• Work closely with regional teams to localize global community initiatives while maintaining brand consistency.
• Establish and enforce community moderation standards and response protocols.
• Supervise day-to-day community operations and platform management.
• Creator & Partner Management:
• Cultivate long-term relationships with active community members and power users across:

o Reddit: Engage with moderators and top contributors in relevant subreddits.

o Spiceworks: Build partnerships with IT professionals and tech advocates.

o Discord: Develop close ties with server admins and engaged members

o LinkedIn: Connect with industry professionals and networking groups.

o Facebook Groups: Foster relationships with group admins and active participants

Track Community Feedback& Reporting:

• · Serve as the voice of the community to dev teams, synthesizing user pain points (e.g., feature requests, bug reports)
• · Bridge creator/community feedback to product and marketing teams through structured reporting.
• · Track and analyze performance metrics (engagement, sentiment, growth) across platforms to optimize strategies.
• Cross-Functional Collaboration:
• · Work closely with Tech Support to streamline community-reported issue resolution and improve FAQs/knowledge base.
• · Partner with Product Marketing and Growth Marketing to align community campaigns with launch and campaign roadmaps.

Qualifications:

• 4-6+ years in community growth, creator management, or digital marketing (tech industry preferred).
• Platform expertise: Hands-on experience managing Reddit, Discord, Spiceworks, LinkedIn, Facebook Groups and more.
• Data-driven: Proficient in web analytics tools, social listening tools (e.g., Sprout Social), and community KPIs. Familiar with SEO principles is a plus.
• Collaborative leader with experience coordinating across marketing, support, and product teams.
• A record of creating successful content plans and taking them from ideation to execution.
• Passionate about content, community and driving meaningful relationship. Strong written and verbal communication skills.

Pluses:

• Livestream experience, hosting streams a plus
• Experience in hosting Webinar and other digital activities.
• Video script writing experience.
• Experience as a voice of the team or public spokesperson for tech industry.
• Understanding of telecommunications and networking technologies, including Wi-Fi standards, IoT protocols, and enterprise networking solutions.
• Why Join Us?
• Directly impact how millions of users experience TP-Link’s products.
• Flexibility to innovate with emerging platforms and community formats.
• Competitive salary, benefits, and growth opportunities within a global tech leaders.

Benefits

• Fully paid medical, dental, and vision insurance (partial coverage for dependents)
• Contributions to 401k funds
• Bi-annual reviews, and annual pay increases
• Health and wellness benefits, including free gym membership
• Quarterly team-building events

At TP-Link Systems Inc, we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.

Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.