Senior Business Analyst

Job Description

Join the Advance Auto Parts B2C E-commerce team and start reimagining the future of online shopping in automotive aftermarket retail. We are seeking a skilled and high-performing Business Analyst with a strong experience in business analysis, feature and backend development, e-commerce, agile methodologies, conversion optimization, and A/B testing. This role involves conducting business research and analysis, writing user stories and epics, managing backlogs, working with stakeholders and developers, writing A/B test hypotheses, and performing analysis and interpreting results. You will be responsible for facilitating improvements to the B2C website, mobile app, and related systems.

Primary Duties & Responsibilities

• Partner with Business Stakeholders: Identify business goals; document current and future state business/technical processes and data flows; perform gap analysis.
• Problem Solving: Understand complex problems and explain them through verbal and written communications (e.g., detailed workflow diagrams); assist in generating and choosing solutions.
• Functional Issue Resolution: Apply business knowledge and facilitative expertise to resolve functional issues across multiple projects.
• Information Gathering: Lead sessions to understand current and potential customer needs.
• Requirements Management: Translate business needs into requirements (epics, user stories, acceptance criteria); ensure requirements are complete, consistent, concise, comprehensible, feasible, traceable, unambiguous, and verifiable; define quality attributes, external interfaces, dependencies, constraints, system & technical requirements, and other nonfunctional requirements.
• Product Backlog Management: Participate in requirements prioritization and manage the product backlog.
• Business-IT Alignment: Ensure clarity between business and IT to ensure solutions meet business needs.
• Collaboration: Work with product owners, UX designers, business analysts, and developers to translate business requirements into solutions.
• Verification: Partner with Technical, QA, and Business teams to verify solutions.
• Peer Reviews: Participate in peer reviews and inspections of requirements and derived work products.
• Change Management: Manage changes to requirements through effective change control processes and tools.
• Agile Participation: Participate in agile/scrum/kanban/scrumban ceremonies, including sprint planning, daily stand-ups, and retrospectives.
• Research and Analysis: Conduct research and analysis to identify opportunities to increase revenue and sales conversion and improve the shopping experience.
• A/B Testing: Write clear and actionable A/B test hypotheses; assist Product Owners with the design and execution of A/B tests; analyze A/B test results and provide insights and recommendations.
• User Experience Testing (UET): Help to conceive UET tests and study the results to gather actionable insights into the direction of our product development.
• Customer Feedback Analysis: Help to study customer feedback to identify product issues and improvements as well as track our progress against common themes.
• Product Owner & Scrum Master Duties: as needed support to keep the team moving forward.
• Communication: Communicate findings and recommendations to product owners clearly and concisely.
• Performance Monitoring: Continuously monitor and evaluate the performance of e-commerce initiatives to ensure alignment with business objectives.

Required Qualifications

• Education: Bachelor's degree in Business, Computer Science, Marketing, or a related field, or equivalent experience. Experience in the aftermarket auto parts industry is a plus.
• Experience: Minimum of 5 years as a Business Analyst, preferably in e-commerce.
• Flexible Can-Do Attitude: Whatever it takes (within reason) to move forward. Progress over perfection. Mindset that it's right (for moving forward) until learning it's wrong, then pivot.
• Agile: Experience working in an agile-scrum team, preferably with certification(s) in agile methodologies.
• Stakeholder Interaction: Comfortable interacting with stakeholders at all levels and working within large, matrixed organizations.
• Collaboration Skills: Strong collaboration and presentation skills; ability to work effectively with offsite/offshore technology and business partners in a fast-paced, agile environment.
• Organizational Skills: Detail-oriented with strong organizational and problem-solving skills.
• Communication Skills: Excellent written and verbal communication skills; ability to translate business requirements into technical specifications.
• Technical Knowledge: Familiarity with Google Analytics 4, Quantum Metrics, Excel, PowerBI, JIRA, Confluence, Figma, Lucid Chart, and other platforms and tools, as well as e-commerce platforms and technologies.

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