Marketing Manager

Optimum is seeking a dedicated and driven Marketing Manager to join our high-performance team in Albuquerque, New Mexico.

Optimum brings all available resources together to help their clients achieve their Optimum Self in any aspect of their lives, or in simple terms: to be as good as they can be for as long as they can.  Optimum is  a world-class Medical Spa & Rejuvenation Center focused on helping people become the best versions of themselves. They also offer cutting-edge biohacking, world-class recovery and health modalities, and medical aesthetic technologies.  Optimum serves their clients with expertise, tools and technologies designed to help them reach their goals and maintain them for longer.   Optimum is here to create an oasis of success in New Mexico.    

If you thrive on continuous improvement, customer service, and team development, apply to be a Marketing Manager at Optimum! This opportunity supports our growth by delivering cutting-edge solutions through dedicated associates and team expertise.

Position Responsibilities:

• Assist in the development and execution of marketing campaigns across digital, print, social, and in-person channels.
  
  
• Coordinate campaign elements to ensure alignment with brand goals and customer needs.
  
  
• Analyze campaign performance and market data to provide actionable insights and recommendations.
  
  
• Collaborate with sales and clinical staff to support lead generation and nurture strategies.
  
  
• Track and report key marketing metrics, adjusting tactics as needed to meet objectives.
  
  
• Work with vendors, partners, and internal teams to ensure timely and effective delivery of marketing assets.
  
  
• Contribute to the development of brand messaging and content across platforms.
  
  
• Help coordinate community events, PR efforts, and partnerships to increase brand visibility.
  
  
• Maintain adherence to industry standards and ethical guidelines in all marketing activities.
  
  
• Support the marketing team in ongoing project management and creative development.
• Track and report on key performance indicators (KPIs) related to digital efforts, and adjust campaigns as needed
• Monitor and optimize digital campaign performance, leveraging analytics tools such as Google Analytics, CRM dashboards, and social media insights
•  Implement digital strategies to drive traffic and conversion, including:

1.  Managing online ad campaigns (Google Ads, Meta Ads)
2. Coordinating content calendars for social media
3. Executing email marketing campaigns using automation tools

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
  
  
• 3–5 years of experience in marketing, preferably in wellness, aesthetics, or healthcare.
  
  
• Strong written and verbal communication skills with an eye for detail.
  
  
• Proficiency with CRM systems, marketing platforms, and analytics tools.
  
  
• Demonstrated ability to manage projects and meet deadlines in a collaborative environment.
  
  
• Creative problem-solver with a growth mindset and strong organizational skills.

Our Dream Teammate will have access to:

• Competitive Salary
• Excellent Benefits; Medical, dental, vision, PTO, and 401K
• Performance center complete with a full AI gym suite, recovery modalities, body composition tracking, and state of the art aesthetic modalities.  

Location: Albuquerque, New Mexico