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B2B Marketing Intern

PlayOnAlpharetta, GA

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Job Description

Playon is seeking a driven and detail-oriented B2B Marketing Intern to join our dynamic marketing team in a part-time, temporary capacity during the fall season. This internship is designed for current students or recent graduates and is a unique opportunity to gain real-world experience in campaign execution, digital content, and event communication during our busiest and most exciting season.

As a Marketing Intern, you’ll play a hands-on role in supporting email marketing, content creation, and lead generation efforts across multiple product lines. You’ll work cross-functionally with sales, design, and operations to help execute high-impact marketing campaigns that directly contribute to business growth.

The Experience You’ll Gain

• Practical experience managing real-world B2B marketing campaigns
• Exposure to top platforms like HubSpot, Pardot, Salesforce, and BeeFree
• Development of skills in content creation, marketing operations, and digital strategy
• Insight into cross-functional marketing workflows and campaign performance metrics
• Mentorship and feedback from experienced marketers
• The chance to work on high-impact projects that support business goals

In this role, you can expect to

  • Draft and edit marketing content including emails, blog posts, and landing page copy
  • Build email campaigns using BeeFree and manage campaign assets within HubSpot
  • Create and update forms and landing pages to support lead generation initiatives
  • Assist with marketing automation workflows using Salesforce and Pardot
  • Support communications for webinars and tradeshows
  • Collaborate with design and sales teams to align messaging and assets
  • Participate in team brainstorming, QA, and performance reporting

To thrive in this role, you have

  • Strong written communication skills and attention to detail
  • Interest in digital marketing, content strategy, and lead generation
  • Comfortable juggling multiple tasks and meeting deadlines in a fast-paced environment
  • Familiarity with tools like HubSpot, Salesforce, BeeFree, or Pardot is a plus
  • A proactive mindset with a desire to learn and grow professionally
  • Currently pursuing a degree in Marketing, Communications, Business, or a related field
Company Overview 

PlayOn is a dynamic growth-stage company dedicated to championing the spirit of play in the high school space. Backed by KKR, our family of brands—including GoFan, NFHS Network, and MaxPreps—empowers schools with innovative solutions and exceptional service. Our fan engagement platform is the only one that offers event ticketing, streaming, fundraising, concessions, merchandise sales, and website management in one place. We save administrators time so they can focus on what truly matters: supporting the students, staff, and fans who bring their programs to life. 

Trusted by thousands of schools across the country, we're here to help create more instant replays, hold-your-breath moments, last-minute comebacks, and games you want to watch over and over again. 

When being there means everything, we make sure you never miss a moment.  


Why you’ll love working at PlayOn  

Product, potential, and people. We’re a leader in the high school event space, constantly evolving our product to meet the needs of administrators. We focus on solving real challenges, learning quickly, and creating impactful solutions. 

This is a growth-stage company, meaning your contributions have real impact. You’ll have opportunities to grow your skills, tackle meaningful problems, and make a difference in the lives of schools and the students and fans they serve. 

Our culture is built on accountability, collaboration, growth, and fairness. We don’t just show up—we show up for each other. Everyone wears the same jersey, and we play hard, make the extra pass, and cheer one another on. Losses teach us, challenges motivate us, and persistence drives us forward. We value integrity over shortcuts, choosing to do what’s right even when it’s hard. Together, we strive to be better every day—because we know that’s how we win as a team. 

The Benefits We Offer 

Multiple medical insurance plans to choose from 
Dental, vision life and disability insurance 
Employee Emergency Fund  
Company equity (stock options) 
Open PTO policy  
401K plan with company match 
Hybrid/flexible work environment 

Note: Must be a full-time employee to participate in the company’s employee health benefit plan. Part-time employees and interns are not eligible to participate.   

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