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Global Social Media Analyst

3M CompaniesMaplewood, MN

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Job Description

Job Description:

Global Social Media Analyst

Collaborate with Innovative 3Mers Around the World

Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.

This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.

The Impact You'll Make in this Role

As a(n) Social Media Analyst, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by:

  • Develop and execute B2B social media, influencer, and digital strategies aligned to key product portfolios and launches, ensuring best practices and brand consistency across platforms.
  • Plan, create, and manage global social media content calendars-including copywriting, visual direction, shooting and editing social content, publishing, community engagement, and ensuring alignment with brand and governance standards.
  • Lead influencer and KOL programs, including identification, activation, relationship management, and integration of user-generated and earned content.
  • Capture, edit, and publish real-time social content at events, collaborating with internal teams to highlight product stories, customer experiences, and brand presence.
  • Collaborate cross-functionally with Paid Media and Portfolio teams to ensure synergy across paid, organic, and influencer efforts; support campaign asset creation, ad copy, and visual execution.
  • Monitor and report performance across social and influencer campaigns, providing actionable insights, trend analysis, and competitive benchmarking to optimize impact, while staying ahead of emerging trends and sharing best practices across teams.

Your Skills and Expertise

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

  • Bachelor's degree or higher (completed and verified prior to start)
  • Two (2) years of social media experience in a private, public, government or military environment

Additional qualifications that could help you succeed even further in this role include:

  • Technology fluent with good understanding of primary global social media platforms and tools (Meta, Linkedin, YouTube, etc.)
  • Experience with the following is preferable: Adobe Creative Cloud / video and photo editing tools; Sprinklr or related social publishing tool
  • Experience working with international teams

Work location:

  • On-Site

Travel: May include up to 10%

Relocation Assistance: No

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Supporting Your Well-being

3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.

Chat with Max

For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting assistant on 3M.com/careers.

Applicable to US Applicants Only:The expected compensation range for this position is $96,557 - $118,014, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate's relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/.

Good Faith Posting Date Range 08/04/2025 To 09/03/2025 Or until filled

All US-based 3M full time employees will need to sign an employee agreement as a condition of employment with 3M. This agreement lays out key terms on using 3M Confidential Information and Trade Secrets. It also has provisions discussing conflicts of interest and how inventions are assigned. Employees that are Job Grade 7 or equivalent and above may also have obligations to not compete against 3M or solicit its employees or customers, both during their employment, and for a period after they leave 3M.

Learn more about 3M's creative solutions to the world's problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.

Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.

Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.

Pay & Benefits Overview: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/

3M does not discriminate in hiring or employment on the basis of race, color, sex, national origin, religion, age, disability, veteran status, or any other characteristic protected by applicable law.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

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Please access the linked document by clicking here, select the country where you are applying for employment, and review. Before submitting your application, you will be asked to confirm your agreement with the terms.

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