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Area Sales & Marketing Director - Senior Living

Better Living ManagementCharles City, IA

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Job Description

Area Sales & Marketing Director – Senior Living

Apple Valley Place – A Better Living Community
Osage & Charles City, IA | Full-Time | Assisted Living Communities

$65,000 Base Salary + Commission Bonus Potential
Schedule: Monday-Friday 8:00am-5:00pm CST with some evenings and weekends as needed.

 


Grow With Purpose — Lead Across Two Communities

Are you a dynamic, sales-driven professional who thrives in a mission-based environment? As the Area Sales & Marketing Director for Apple Valley Place Osage and Apple Valley Place Charles City, you’ll play a pivotal role in connecting seniors and their families with compassionate, quality care in two welcoming communities.

We’re seeking a relationship builder with strategic vision, a passion for outreach, and a drive to make a lasting impact.

✅ $65,000 base salary + commission bonus
✅ Multi-site leadership with room to grow
✅ Supportive, team-oriented culture


What You’ll Do:
• Develop and implement sales & marketing strategies tailored to each location
• Manage inbound inquiries, provide community tours, and lead the move-in process
• Cultivate and maintain referral relationships with hospitals, clinics, and community partners
• Oversee marketing events, social media engagement, and online listings
• Utilize CRM tools to track leads, analyze conversions, and optimize campaigns
• Collaborate with internal teams to ensure a seamless resident onboarding experience
• Monitor local market trends and adjust strategies to drive occupancy growth


What You’ll Bring:
• Proven success in sales & marketing within senior living or healthcare
• Strong ability to manage inquiries, tours, and occupancy pipelines
• Excellent external business development and networking skills
• Confidence in using CRM platforms and tracking performance data
• Exceptional communication, presentation, and customer service abilities
• Passion for helping seniors and families during important life transitions
• Ability to balance responsibilities across two communities with strong time management


Benefits for Qualified Full-Time Employees:
• Medical, Dental & Vision Insurance
• 401(k) with Company Match
• Life & Disability Insurance
• Supplemental Insurance Options
• Employee Assistance Program (EAP)


👉 Ready to lead across two thriving communities?
Apply today and build your future at Apple Valley Place – A Better Living Community.

To apply, please complete the required questionnaire. We accept applications on a rolling basis.

We are an Equal Opportunity Employer and are committed to a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, ancestry, disability, medical condition, genetic information, marital status, veteran or military status, citizenship status, pregnancy (including childbirth, lactation, and related conditions), political affiliation, or any other status protected by applicable federal, state, or local laws.

Applicants may be subject to a background check. Employees in this position must be able to satisfactorily perform the essential functions of the position. If requested, this organization will make every effort to provide reasonable accommodations to enable employees with disabilities to perform the position’s essential job duties. As markets change and the Organization grows, job descriptions may change over time as requirements and employee skill levels evolve. With this understanding, this organization retains the right to change or assign other duties to this position.

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