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Principal Program Manager, Global GTM Onboarding

KlaviyoSan Francisco, CA

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Job Description

About the team and role:

Klaviyo's GTM Enablement team supports over 1,000 sales and customer success professionals who are driving revenue and growth at one of the fastest-growing companies in the SaaS industry. Our mission is to be a consistent, reliable resource for our teams, enabling them to perform more efficiently, expand their skills, and support Klaviyo's long-term strategy.

We are expanding our team and looking for a Principal Program Manager, Global GTM Onboarding to build and manage a comprehensive onboarding curriculum for our global sales teams. You will play a critical role in shaping the experience of new GTM hires, ensuring they ramp quickly and effectively across multiple segments and geographies.

As the lead for GTM onboarding, you will own the strategy for creating and executing a scalable, efficient, and impactful onboarding experience. You will work cross-functionally with Sales, Customer Success, Operations, and other teams to deliver onboarding programs that align with Klaviyo's business goals.

Please note this would be a hybrid role with the expectation of 3 days/week in either our Boston, Denver, or San Francisco office.

How you'll make a difference:

  • Design, build and iterate a scalable curriculum for onboarding new GTM hires across various segments and geos, ensuring alignment with Klaviyo's sales strategy and objectives.
  • Facilitate onboarding sessions to ensure the smooth transition of new hires into the business, adapting content for different regions and segments.
  • Create onboarding content that solves for how GTM reps prefer to learn. We are looking for someone to innovate on how content is delivered to create engaging and impactful learning experiences.
  • Communicate with and empower sales leaders to bring them along for the ride in ramping their new hires.
  • Select and implement the technology that powers the onboarding experience, ensuring a seamless and engaging process for all participants.
  • Own the reporting and readout strategy, establishing a cadence for sharing insights on onboarding progress and effectiveness with leadership and stakeholders.
  • Create systems for visibility into the curriculum that enablement partners can leverage to reinforce key concepts and support new hire ramping.
  • Determine program KPIS and leverage data to report out on new hire onboarding progress, impact to ramp time; make changes to program as necessary to deliver impact where needed
  • Continuously iterate and improve the onboarding experience based on feedback from participants, stakeholders, and metrics on ramp time and productivity.

Who you are:

  • 2+ years of experience in an onboarding program management role within GTM Enablement, with a focus on designing and executing global onboarding programs at a high growth, fast paced SaaS company.
  • Prior experience working within GTM functions (Sales, Customer Success, etc.) in a SaaS environment is a strong plus.
  • Strong data-driven mindset with experience in building and utilizing reporting systems to track progress, analyze gaps, and measure the effectiveness of onboarding programs.
  • Experience leveraging AI to work faster, increase productivity, think bigger, and solve problems more creatively.
  • Proven ability to build scalable onboarding programs that cater to multiple geographies and market segments.
  • Experience in curriculum design and technology selection for enablement or training programs.
  • Exceptional facilitation skills with the ability to lead sessions, whether for small groups or larger audiences, adjusting for various learning styles and needs.
  • Demonstrated experience working cross-functionally to align onboarding programs with business goals, GTM strategy, and Product Marketing (among others).
  • Strong organizational and project management skills, with a history of driving process improvements and achieving operational excellence.
  • Ability to work in a fast-paced, dynamic environment and adapt to evolving priorities.
  • Energetic, methodical thinker with the ability to execute on complex programs.

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