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Principal Product Marketing Manager

FeedzaiAtlanta, Georgia
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Job Description

The Marketing Team is empowered to spark change daily with MAP - Mastery in their role, Autonomy to make decisions, and a Purpose to make the world a safer place for all consumers. Using cutting-edge tech and delivering best-in-class content, they influence the trajectory of our company. It’s this team spirit and trust in each other that let us go further together. This team has two simple goals: 1. Everyone in the world knows about the Feedzai brand 2. Making sure our sales team is busy. Join Us!

Feedzai is looking for a Product Marketing Manager to join and inspire our Marketing team. You will work cross-functionally with the marketing, product management, engineering, sales, and customer success teams. This is a critical position that will have a direct impact on our growth and ensure banks, merchants, processors, and acquirers understand the value of partnering with Feedzai.

You:

As Product Marketing Manager, you will be responsible for defining and executing the marketing programs that drive demand for Feedzai’s fraud and financial crime products. You will develop competitive, differentiated positioning for audiences that span from C-level executives and heads of fraud operations teams to system architects and developers. This role will directly support customer acquisition and is a rare opportunity to join an AI/ML FinTech company that serves some of the largest financial institutions in the world.

Your Day to Day:

The candidate should be able to support the creation of value propositions for our target markets in order to:

  • Manage and deliver go-to-market strategy and assets across product lines and teams - sales, product, and marketing
  • Support customer acquisition through sales enablement assets particularly pitch decks and solution sheets, deliver competitive intelligence (eg, battlecards, 3rd party market research, deep dive decks)
  • Craft compelling value-driven messaging that demonstrates to our market not only Feedzai’s advancements, but also how we use this technology to solve customer problems
  • Support the feedback loop between Feedzai cross-functional teams and the market, by gathering insights from customers and analysts, and then socialize that back to team leaders to optimize the roadmap, unique selling propositions, and pipeline build motions

 You Have & You Know-how: 

  • Bachelor's Degree or professional qualification required
  • You are either a strategic thinker with 5+ years of experience positioning and marketing in a B2B product marketing role, ideally in fintech OR an ambitious individual with operational experience of fraud and financial crime prevention at a bank or fintech seeking to transition to the exciting world of a rapidly growing and innovative solution provider.
  • Ability to operate at a strategic level to define new market opportunities and assess product-market fit but also to work tactically to drive projects to successful completion
  • Clear thinker and communicator with excellent written and oral communication skills
  • Proven problem solver, able to discern the crux of an issue and use good judgement in recommending practical solutions
  • Ability to follow and iterate on established processes
  • While this is a remote role, we are looking for candidates located on the U.S. East Coast to align with team hours and client needs.

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