
Regional Manager-Planet Fitness (Franchise)
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Job Description
Reports To: VP of Operations
- Ensure exceptional and consistent member experience across all clubs in the assigned region.
- Regularly analyze daily, weekly, and monthly KPIs at the club and regional level to track performance and uncover opportunities for improvement.
- Maintain frequent communication with Club Managers and the VP of Operations to align goals, challenges, and strategic initiatives.
- Audit weekend club opening times to ensure operational compliance.
- Identify and address operational or financial deficiencies in each club; develop and implement corrective action plans in collaboration with leadership.
- Support Club Managers in achieving KPI targets, including revenue, member retention, and service metrics.
- Lead recruitment, training, development, and performance management of Club Managers.
- Conduct monthly club audits, including Info Calls, Facility Walkthroughs, and Cleaning Inspections, to uphold brand standards.
- Oversee new club openings, remodels, re-equips, and acquisitions within the region.
- Manage escalated member and employee concerns, including compensation and disciplinary actions.
- Participate in monthly management meetings with senior leadership and direct reports.
- Full-time role, Monday through Friday, 9:00 AM – 5:00 PM (40 hours/week).
- Requires routine travel to clubs across the region, with a focus on high-volume or underperforming locations.
- When not traveling or performing administrative work, Regional Managers are expected to spend time on-site in clubs, supporting daily operations and team development.
- 3+ years of multi-unit management experience, ideally in fitness, retail, or hospitality.
- Demonstrated ability to lead teams, manage P&L performance, and drive business results.
- Strong analytical skills and ability to interpret data to inform decisions.
- Exceptional communication, coaching, and organizational skills.
- Highly motivated, proactive, and adaptable to a fast-paced, growth-driven environment.
- Ability and willingness to travel regularly within the assigned region
- Bachelor’s degree in business, Management, or related field.
- Prior experience in health club or franchise environments.
- Familiarity with Planet Fitness systems, culture, and brand standards.
- Competitive salary and bonus plan
- 401(k) plan with company match
- Medical, Dental, and Vision insurance (with company contribution)
- Paid Time Off (PTO) benefits
- Car allowance to cover business-related travel
- Free Black Card membership at Planet Fitness
- Frequent travel between club locations required.
- Active presence in clubs may involve walking, standing, and light physical tasks.
- A fast-paced, people-oriented environment focused on customer experience and operational excellence.
JOIN THE CLUB.
Enhancing people’s lives with an affordable, high-quality fitness experience requires a team of inspiring, motivated and fun-loving go-getters. As one of the largest and fastest-growing franchisors and operators of fitness centers in the United States, Planet Fitness is just getting warmed up. We’re continuously seeking top talent to join us in cultivating the Judgement Free Zone® and shaping the future of our brand. With more than 2,000 locations in all 50 states, the District of Columbia, Puerto Rico, Canada, the Dominican Republic, Panama, Mexico and Australia, there’s plenty of opportunity on our Planet and we are always looking for talented individuals to join our team!
Our member mission says it best: our product is a tool, a means to an end; not a brand name or a mold maker, but a tool that can be used by anyone. To use our product, members need to feel inspired and motivated. That’s where you come in. If you’re looking for a place where you can make a difference in a customer’s life, you’ve found it. Come to add your mojo to the Judgement Free Zone, but stay for the feeling that you’re making a difference on our Planet.
TO FIND YOUR PERFECT FIT, SEARCH FOR A CLUB OPPORTUNITY NEAR YOU.
Employees at a franchise location are employed by the Franchisee and are not employees of PFHQ (the Franchisor). PFHQ neither dictates nor controls labor or employment matters for franchisees or their employees, and does not retain any reserved authority to control the terms and conditions of employment for franchisees or their employees. Each franchisee is responsible for ensuring compliance with local, state and federal law.
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
