landing_page-logo
Premier Trailer Leasing logo

Digital Marketing and HubSpot Manager

Premier Trailer LeasingPlano, Texas
Apply with Sonara
Apply

Automate your job search with Sonara.

Submit 10x as many applications with less effort than one manual application.1

Reclaim your time by letting our AI handle the grunt work of job searching.

We continuously scan millions of openings to find your top matches.

pay-wall

Job Description

Description

Are you looking for a forward focus environment where you are continually challenged, and the atmosphere is affirming? Do you want to be a part of a team where you are often out of your comfort zone, but you wake up excited to go to work each day? How about a place where people are growing because they desire change and growth is modeled and expected?  
   
WHO WE ARE:  
  
Premier Trailer Leasing is a 'USA Today Top Work Place' and one of the largest trailer leasing and rental companies in the nation, specializing in long-term leasing and short-term rental services for over-the-road vans, flatbeds, refrigerated equipment and chassis with an inventory of 65,000 trailers and a growing network of locations across the United States. At Premier you will find an environment where you are seen, heard and valued. Join us and experience what it means to live a culture of C.A.R.E!  
   
JOB SCOPE:  
 
We are seeking a strategic, data-driven, and hands-on Digital Marketing & HubSpot Manager to lead and optimize integrated B2B marketing programs. This is a high-impact, cross-functional marketing role ideal for a performance-minded, tech-savvy marketer ready to own digital campaign performance, HubSpot strategy, and marketing systems excellence. 
 
This role is instrumental in driving lead generation, customer nurturing, and full-funnel performance. The ideal candidate will work with our demand gen and revenue operations vendors, as well as our internal IT team, ensuring seamless processes and maximizing impact and ROI.  
 
Success in this role requires a ‘roll-up-your-sleeves’ mindset, the ability to thrive in a fast-paced environment, a deep curiosity about data, and a collaborative spirit across departments. While you need to be familiar with our tech stack, bring an analytical mindset, be passionate about data and about continuously learning about the latest trends, the day-to-day management of ad placements is vendor-lead and not required. 
 
 
KEY RESPONSIBILITIES:  
  
Demand Generation & Campaign Management 
  • Help develop and guide the execution of multi-channel lead generation strategies in partnership with third-party vendors.
  • Manage and optimize nurture programs to move leads effectively through the sales funnel.
  • Oversee the creation, segmentation, and progressive warming of target lists for campaigns.
  • Test landing pages, ad creative, media platforms with the help of our vendor team.
  • Support sales with lead lists for outreach and nurturing
  • Partner with vendors to ensure campaigns meet lead and pipeline performance goals, and make optimization recommendations based on insights.
Marketing Operations  
  • Own the full marketing lifecycle within HubSpot, and CRM alignment with Sales.
  • Ensure data hygiene and process alignment between marketing and sales systems.
  • Serve as the marketing systems lead in cross-functional initiatives with IT and Sales to improve data quality, funnel transparency, and campaign attribution.
  • Monitor, analyze, and report on key performance indicators (KPIs) across the buyer journey and revenue cycle.
Cross-Functional Collaboration 
  • Work closely with sales, IT, vendor teams, as well as the rest of the marketing team to align strategies and messaging.
  • Partner with cross-functional stakeholders to continuously improve lead quality, conversion rates, and handoff processes.
  • Provide insights and recommendations based on campaign and pipeline data to drive continuous improvement.
  
 EDUCATION & EXPERIENCE:  
 
  • Bachelor’s degree in Marketing, Business, or a related field.
  • 3–5 years of experience in demand generation, marketing operations, or revenue operations roles.
  • Proficiency in HubSpot and other marketing intelligence platforms.
  • Experience working with sellers or in a sales role.
  • Strong analytical skills with the ability to interpret campaign and CRM data and make data-driven decisions.
  • Experience evaluating or applying AI tools for personalization, optimization, or lead scoring is a plus.
  • Experience in the B2B transportation, logistics, or fleet services industry is a bonus.