Brand Manager - Large Store

About Monster Energy:

Forget about blending in. That's not our style. We're the risk takers, the trailblazers, the game-changers. We're not perfect and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become on along the way. We are much more than a brand here. We are a way of life, a mindset. Join us.

A Day in the Life:

The Brand Manager - Large Store plays a vital role in strengthening brand presence and driving sales. This position is responsible for creating impactful consumer promotions and designing visually appealing point-of-sale (POS) artwork for in-store displays to capture consumer attention effectively. The role emphasizes simplifying promotional messaging to ensure clarity and resonance with consumers. Additionally, the Brand Manager works closely with shopper marketing teams to coordinate and enhance overall promotional strategies, ensuring a cohesive approach. Collaboration with sales teams is essential to analyze market trends, refine strategies, and optimize product positioning to meet consumer demands and preferences.

The Impact You'll Make:

• Focus on strengthening brand visibility in convenience retail channels through strategic initiatives and promotions. Ensure that the brand's image, messaging, and customer experience remain consistent across all touchpoints in the store, from displays to packaging and communication.
• Develop and implement consumer promotions, design appealing point-of-sale (POS) artwork for in-store displays, and simplify promotional messaging to ensure clarity and effectiveness in driving sales and increasing brand engagement.
• Work closely with shopper marketing teams to coordinate and optimize overall promotional strategies. Drive customer engagement and loyalty by creating loyalty programs, targeted offers, and special promotions to encourage repeat purchases, strengthen customer relationships and attract new consumers.
• Collaborate with sales teams to analyze market trends, refine strategies, and enhance overall promotion efforts. Analyze sales data and consumer behavior to assess the effectiveness of campaigns and promotions, adjusting strategies as needed to optimize results.

Who You Are:

• Between 1-3 years of experience in Marketing and/or Sales
• Experience in Adobe Creative Suite, Microsoft Office
• Highly motivated self-starter with a strong sense of urgency

Monster Energy provides a competitive total compensation. This position has an annual estimated salary of USD $84,000 - USD $112,000. The actual pay may vary depending on your skills, qualifications, experience, and work location.