Business Development Representative

About Valsoft

Valsoft Corporation acquires and develops vertical market software companies through a buy-and-hold strategy. Unlike traditional private equity, we don't flip companies-we operate them for the long term.

Our decentralized model allows each business to maintain its entrepreneurial spirit while benefiting from shared expertise, technology, and best practices across our portfolio.

About WSI Technologies

WSI Technologies (WSI) (a Valsoft company) empowers public safety and child advocacy professionals with mission-critical intelligence tools that enable real-time access to information and collaboration. Our technology solutions give organizations the insights they need to protect communities and make faster, smarter decisions that save lives.

We're trusted by agencies across North America and are rapidly expanding our reach to redefine how public safety professionals connect, collaborate, and act.

About the Role

We're seeking a motivated and driven Business Development Representative (BDR) to join our growing sales team. Reporting to the Vice President of Sales, you'll play a key role in generating qualified pipeline opportunities and fueling WSI's continued growth. You will manage both inbound and outbound prospecting efforts, connect with potential clients, and build early-stage relationships that open doors for our sales team.

Key Responsibilities

• Outbound Prospecting: Identify and engage potential customers through cold calls, emails, LinkedIn, and events.
• Inbound Lead Qualification: Follow up with inbound leads, assess fit, and schedule discovery calls or demos for account executives.
• Research & Personalization: Investigate target accounts, industries, and decision-makers to tailor outreach and messaging.
• AI-Driven Prospecting: Leverage AI tools and data insights to improve prospecting efficiency, qualification accuracy, and engagement.
• Collaboration: Partner with marketing and sales to optimize campaigns and boost conversion rates.
• CRM Management: Maintain accurate records in HubSpot and ensure timely follow-up across all leads and opportunities.
• Performance & Metrics: Consistently meet or exceed monthly and quarterly goals for outreach activity, meetings set, and pipeline contribution.

Who You Are

• Highly motivated, resilient, and goal-oriented - thrives in a fast-paced, collaborative environment.
• Excellent communication and interpersonal skills, with a genuine curiosity about people and technology.
• Eager to learn the foundations of SaaS sales and grow into a high-impact sales role.

Qualifications

• 0-2+ years of sales, customer service, or related experience (entry-level friendly).
• Experience with HubSpot CRM or sales engagement tools (preferred).
• Strong interest in technology solutions and consultative selling.

Nice-to-Haves

• Experience leveraging AI tools for prospecting or sales intelligence.
• Previous experience in public safety, advocacy, or B2B software sales.

What's In It For You

• High Autonomy, High Impact: Operate with independence and drive initiatives that influence outcomes across multiple companies.
• Career Growth: Join a rapidly expanding investment group with exposure to M&A, integration, and operational excellence.
• Culture of Learning: A strong commitment to professional growth and continuous improvement.
• Collaborative, Entrepreneurial Environment: Work alongside leaders across multiple industries-no two days are the same.
• Comprehensive Benefits & Perks: Health, dental, and vision coverage, paid time off, and more.
• Employee Events & Team-Building: Regular opportunities to connect and collaborate across our global network.

Join us and help scale companies the right way-without losing their entrepreneurial edge. At Valsoft and WSI, you'll have an impact from Day 1.

#WSI