Business Strategy Analyst, Directed Content

About Expert Insights:

Expert Insights, which spans AlphaSense's Expert Transcript Library and 1x1 Call Services offerings, delivers a new and transformative form of market intelligence content. Through transcripts covering thousands of companies, it captures the unfiltered views and insights of business operators in the trenches, interviewed by professional investors who drill into key questions on what's truly important about a company at each moment in time. AlphaSense's library of over 220,000 transcripts is the market's largest, covering all sectors of the economy, with thousands more published each month. Expert Insights is quickly becoming a table-stakes solution for institutional investors to choose the right companies to invest in while gaining rapid adoption among all other consumers of market intelligence from sell-side research and banking, consultancies, and large corporations.

About the Team:

The Directed Content Team is an integral part of the Expert Insights group, generating thousands of calls each quarter on high-value and strategic content targets - ensuring that the AlphaSense Expert Transcript Library delivers comprehensive coverage to our users. The Directed Content team is responsible for identifying, recruiting, and onboarding the best possible experts from around the world based on the targets and topics we are looking to generate content against - ensuring that the interviews with those experts are of the highest-possible quality and relevance.

About the Role:

Reporting to the Senior Director, Directed Content Operations the Business Strategy Analyst, Directed Content will be responsible for developing and implementing an ROI framework to evaluate the value of incremental expert call transcripts to the AlphaSense platform across different customer segments, geographies, and use cases. This individual will combine deep analytical skills with an understanding of customer use cases to identify how Expert Insights content impacts user engagement, account outcomes, and revenue growth.

The role requires hands-on technical ability to query databases (SQL), integrate disparate data sources, and build comprehensive analyses that measure ROI and inform strategic content decisions. This position is ideal for someone who thrives at the intersection of data, strategy, and content - with a passion for using analytics to shape investment decisions and maximize customer impact.

Who You Are:

• 3-5 years of experience in analytics, business intelligence, strategy, or market intelligence; SaaS, content, or financial services experience a plus
• Proficient in SQL with proven ability to query and manipulate large datasets across disparate systems
• Strong analytical and problem-solving skills, with demonstrated ability to structure frameworks for ROI or business impact measurement
• Comfortable working with multiple data types (engagement metrics, account ASV, win rates, content publication data) and synthesizing them into actionable insights
• Familiarity with use cases for market intelligence or expert content across different user personas (investors, corporates, consultancies)
• Excellent communicator who can translate complex analyses into clear recommendations for leadership and stakeholders

What You'll Do:

• Design and implement a scalable ROI framework to assess the value of incremental expert call transcripts across customer segments, geographies, and use cases
• Write SQL queries and combine data from multiple systems to build analyses spanning engagement metrics, account ASV, win rates, and content coverage
• Partner with product, content, and commercial teams to contextualize findings and guide strategic decisions on Expert Insights content investment
• Deliver dashboards, models, and presentations that enable leadership to make data-driven resource allocation decisions
• Monitor the ongoing performance and ROI of content investments and recommend course corrections where needed
• Develop a deep understanding of customer personas and content use cases to ensure analyses reflect real-world impact