Partner Marketing Manager

About Goosehead Insurance

Since 2003, Goosehead has been changing the face of the insurance industry and making the search for great coverage a piece of cake. We're committed to finding the best policies and rates, and that starts with our team. Our people are smart, inclusive, hungry for success, and strive everyday to win. There is noble purpose in all our efforts. The work we do matters. Not only are we fixing a broken industry, we get to win professionally and financially while doing it. If you think you have what it takes to grow with our company, we would love to meet you.

Position Overview

We are seeking an experienced and strategic Revenue Operations Channel Partner Manager to join our dynamic team. This role will serve as a key business partner to our channel sales team, focusing on aligning go-to-market (GTM) strategy, optimizing business processes, and driving effective marketing communication. The ideal candidate will possess a strong background in revenue operations, channel management, and cross-functional collaboration.

Key Responsibilities

GTM Strategy & Revenue Alignment

• Collaborate with Sales, Marketing, and Operations teams to develop and execute integrated GTM strategies that align with revenue targets and business objectives.
• Serve as a key business partner to the Enterprise Partner sales organization, translating field insights into actionable strategies and program structures.
• Build strategic roadmaps for cross-functional GTM initiatives that drive pipeline growth, partner engagement and onboarding, marketing response rates, new business growth and renewal performance

Program Execution & Operational Excellence

• Lead the execution of scalable GTM programs and marketing initiatives across digital, email, events, and in-person channels to support lead generation and partner development.
• Develop operational workflows, templates, and processes to standardize campaign delivery and partner engagement efforts.
• Collaborate with Client Communication Marketing team on the creation of campaign assets, sales collateral, onboarding materials, and event-specific content tailored to partner audiences.

Partner Communication & Enablement

• Establish ongoing communication programs (e.g., newsletters, webinars, events, and portals) to drive partner engagement and promote key GTM initiatives.
• Support onboarding and training efforts for new partners and internal teams, ensuring alignment with GTM processes and brand standards.
• Contribute to the build-out and management of a centralized partner enablement hub with tools, resources, and campaign updates.

Insights, Reporting & Optimization

• Leverage data and analytics to track performance of GTM programs, identify areas for optimization, and report on key KPIs to internal stakeholders.
• Collaborate with business partners on forecasting, business planning, and continuous process improvement initiatives.
• Translate insights from campaign and partner performance into recommendations that inform future GTM strategies and enhance operational efficiency.

Benefits Summary

• High quality voluntary health, vision, disability, life, and dental insurance programs

• 401K Matching Plan

• Employee Stock Purchase Plan

• Paid holidays, vacation, and sick leave

• Corporate sponsored programs to enhance employee physical, financial, mental and emotional wellness

• Financial Solution Program

Equal Employment Opportunity

Goosehead is an equal opportunity employer and complies with all applicable federal, state, and local laws, rules, guidelines, and regulations. Goosehead strictly prohibits and does not tolerate unlawful discrimination against employees, applicants, or any other covered person because of race, color, religion, creed, national origin, ancestry, ethnicity, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender, gender identity, transgender status, age, physical or mental disability, veteran status, uniformed service, genetic information, or any other characteristic protected by applicable law. All applicants for employment and all Goosehead employees are given equal consideration based solely on job-related factors, such as qualifications, experience, performance, and availability.

To learn more about our job opportunities, apply here. We look forward to speaking with you!