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Campaign Marketing Manager

FeedzaiNew York City, New York

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Job Description

The Marketing Team is empowered to spark change daily with MAP - Mastery in their role, Autonomy to make decisions, and a Purpose to make the world a safer place for all consumers. Using cutting-edge tech and delivering best-in-class content, they influence the trajectory of our company. It’s this team spirit and trust in each other that let us go further together. This team has two simple goals: 1. Everyone in the world knows about the Feedzai brand 2. Making sure our sales team is busy. Join Us!

We’re looking for a strategic, data‑driven Campaign Manager to architect, lead, and orchestrate Feedzai’s largest global marketing campaigns. Feedzai’s campaigns are the connective tissue between brand, product, and growth.  As Campaign Manager, you’ll turn strategy into pipeline, owning the initiatives that elevate our brand, engage our buyers, and drive measurable business growth. You’ll help define how fintech’s most innovative risk‑management platform goes to market, delivering full-funnel campaigns that inspire, convert and accelerate demand.

You

You’re a full-funnel marketer who thrives at the intersection of strategy, creativity, and execution. You know how to connect messaging, design, and demand to build campaigns that deliver results. You love solving problems, orchestrating cross-functional teams, and using data to guide decisions. You bring energy, structure, and clarity to complex go-to-market initiatives — and you care deeply about driving measurable impact.

Your Day to Day

  • Design and execute multi‑channel, full‑funnel campaigns tied to Feedzai’s strategic GTM motions and annual growth priorities.
  • Translate brand awareness and buyer intent into demand and qualified pipe, leveraging data-backed messaging, creative and journey orchestration.
  • Build conversion-focused experiences across landing pages, emails, ads and nurture streams, optimizing every touchpoint to move buyers forward.
  • Work cross-functionally to develop campaign narratives and create compelling copy across ads, campaign landing pages, emails and sales enablement materials with a focus on clarity, differentiation and conversion.
  • Work hand‑in‑hand with Product Marketing, Content, Comms, Creative, Regional Marketing and Sales to ensure consistent messaging and flawless execution across every touchpoint.
  • Package campaigns into enablement toolkits that include talking points, outreach sequences, follow‑up messaging, and buyer-ready assets to help accelerate pipeline.
  • Monitor campaign performance with precision, owning KPIs like pipeline sourced, influenced, conversion rates and ROI.
  • Test, learn, and iterate creative, channel mix, and messaging to improve campaign performance and audience engagement over time.
  • Work alongside the ABM and Program teams to ensure campaigns are integrated into always-on and account-based programs.

You Have & You Know‑How

  • 5–8+ years of experience in B2B marketing, with at least 3 years managing integrated or demand‑gen campaigns for SaaS, fintech, or enterprise technology companies.
  • Proven ability to design, orchestrate, execute, and optimize multi‑channel campaigns that deliver measurable pipeline and revenue impact.
  • Strong copywriting and messaging skills, you can write for clarity and conversion across multiple formats.
  • Deep understanding of the B2B buyer journey, with the ability to tailor messaging and tactics to different funnel stages and intent signals.
  • Proficiency with tools like HubSpot, Salesforce, Google Analytics, LinkedIn Campaign Manager and A/B testing platforms.
  • A data‑driven mindset, comfortable analyzing campaign performance and translating insights into action.
  • Strong cross‑functional collaboration, stakeholder management and communication skills, you thrive in a working team environment and know how to get things done.
  • A self‑starter with a bias for action, who brings structure, speed and creativity to every campaign.
  • Experience in B2B SaaS, fintech, or enterprise technology strongly preferred.

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