Marketing Coach
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Job Description
Position: Marketing Coach
Location: Tacoma, WA
Type: Contract
Reports to: Program Director
Overview:
The Making A Difference Foundation is on the lookout for a passionate and knowledgeable Marketing Coach to guide and empower small business owners and entrepreneurs in improving their marketing strategies. The successful candidate will have a deep understanding of various marketing channels and techniques, with the ability to develop tailored strategies that drive engagement, awareness, and growth.
Key Responsibilities:
- Coaching: Provide one-on-one and group coaching sessions to clients, focusing on enhancing their marketing skills and knowledge.
- Strategy Development: Help clients create and implement effective marketing plans tailored to their specific business goals and target audiences.
- Training Workshops: Design and conduct engaging training sessions that cover essential marketing topics such as digital marketing, social media marketing, branding, content creation, and more.
- Evaluation: Assess clients' current marketing efforts and provide actionable insights and recommendations for improvement.
- Goal Setting: Assist clients in defining clear marketing objectives and measuring their success through relevant KPIs.
- Resource Provision: Develop marketing resources, toolkits, and best practice guidelines for clients to utilize in their marketing efforts.
- Networking Opportunities: Create opportunities for clients to connect with other entrepreneurs and marketing professionals.
- Feedback and Improvement: Gather client feedback to refine coaching methods and improve training content continuously.
Requirements
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Proven experience as a marketing coach, consultant, or similar role.
- In-depth knowledge of marketing principles, strategies, and trends.
- Excellent communication, presentation, and interpersonal skills.
- Ability to motivate, inspire, and guide clients to achieve their marketing goals.
- Experience with digital marketing tools, social media platforms, and analytics.
- Certification in marketing or coaching (e.g., Digital Marketing Certification, ICF, CCE) is a plus.
Skills:
- Strong creative and strategic thinking abilities.
- Proficient in using marketing software and technologies.
- Excellent organizational and time management skills.
- Flexibility to adapt coaching and training techniques to the clients' needs.
Benefits
Benefits:
- Competitive salary and performance-based incentives.
- Flexible working hours and some remote work options.
- Professional development opportunities.
- Networking and collaboration with other professionals.
How to Apply:
Interested candidates should submit their resume and a cover letter detailing their relevant experience and coaching philosophy.