
Partner Marketing Manager
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Job Description
POSITION SUMMARY:
As Partner Marketing Manager, you will work closely with sales and marketing leaders to develop and execute high-touch marketing programs with our channel partners, including resellers, referral partners, insurance agencies and brokers. You will also collaborate with operations, media relations and other cross-functional teams to implement these programs.
This position requires outstanding leadership, communication and collaboration skills.
ESSENTIAL FUNCTIONS:
- Support partners with co-brand campaigns Including regional events, webinars, trade shows, email, digital, social, and third-party sponsorships.
- Manage partner program budgets, calendars, and execution timelines.
- Own the strategy, planning, execution and measurement of partner campaigns responsible for delivering specific pipeline and ROI goals to grow our channel business.
- Create partner toolkits, sales enablement materials, and training resources.
- Drive partner engagement through newsletters, webinars, and partner portals.
- Develop and implement strategies to help generate and nurture leads for resellers.
- Develop and manage training and incentive programs for partner staff.
- Ensure partners' marketing efforts align with Netradyne's brand guidelines and messaging; work with brand team to approve new assets.
- Maintain regular communication and build strong relationships with resellers to assist in growing their business.
- Help create co-brand marketing materials and manage content on the partner portal.
- Continuously optimize programs based on data and partner feedback.
Qualifications/Experience:
- Minimum 6 years of relevant B2B marketing experience, ideally with some partner marketing experience.
- Proven success in building and executing joint marketing programs with technology or channel partners.
- Excellent project management, communication, and relationship-building skills.
- Experience with marketing automation platforms (e.g., Marketo, HubSpot), CRM (e.g., Salesforce), and partner portals.
- Ability to thrive in a fast-paced, collaborative environment.
- Excellent oral and written communications skills.
- Willingness to travel up to 25% as needed.
Education:
- Bachelor's degree or equivalent industry experience required.
Economic Package Includes:
- Salary $100,000- $125,000
- Company Paid Health Care, Dental, and Vision Coverage
- Including Coverage for your partner and dependents
- Three Health Care Plan Options
- FSA and HSA Options
- Generous PTO and Sick Leave
- 401(K)
- Disability and Life Insurance Benefits
- $50 phone stipend per pay period