
Director, Product Marketing
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Job Description
About the Role
Ontra is seeking a Director, Product Marketing, reporting to our VP, Product Marketing & Content.
For this job, we are currently only hiring candidates based in the United States.
We're looking for someone excited to bring Ontra's products to life, leverage customer insights, and lead strategic product marketing initiatives to drive sustainable growth.
If you are a strategic, data-driven problem-solver with deep expertise in product marketing, we'd love to get to know you! The ability to prioritize effectively, communicate excellently, and build trust and relationships across teams will be a key driver of our product and marketing success.
What You'll Do
- Team Leadership: Guide and mentor a team of product marketers to develop and implement effective go-to-market strategies, establishing Ontra as a market leader.
- Player Coach: Lead the strategic product marketing of Ontra products, help product marketers dedicated to each of Ontra's products implement product marketing best practices in positioning, messaging, customer research, and enablement.
- Messaging & Positioning: Develop clear and impactful messaging and content that aligns with customers and sales & marketing initiatives, enhancing product narratives.
- Cross-functional Collaboration: Work with diverse teams, including product management, sales, customer service, and enablement, to ensure aligned objectives and maximize new sales and growth sales success.
- Customer Integration: Act as the voice of the customer, providing crucial feedback to drive product enhancements, integrations, and future priorities.
- Competitive Intelligence: Gather and analyze market and competitor data to maintain thought leadership and inform strategic decisions.
What You'll Bring
- Experience: 8+ years in Marketing with a minimum of 5 years in B2B SaaS Product Marketing, emphasizing product launches and scaling.
- Product Marketing Expertise: 5+ years of experience managing multiple products, developing positioning and messaging, with SaaS or CPG experience preferred.
- Team Leadership: 5+ years of experience leading teams, mentoring product marketers, and executing strategic initiatives.
- Strategic Launch: Demonstrated ability to successfully launch and scale products, driving sustainable business growth.
- B2B Acumen: In-depth understanding of B2B environments to effectively align marketing strategies with business objectives.
- Customer Centricity: Strong customer-orientation, empathy for customers' challenges, and comfort engaging with them.
- Comfort with Ambiguity: Ability to navigate uncertainty with launch timelines and evolving value propositions with strong communication and flexible go-to-market plans
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