Director, BRAF Melanoma Marketing (Secondment - 6 Months)
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Job Description
WHAT YOU WILL ACHIEVE
BRAFTOVI (encorafenib) & MEKTOVI (binimetinib) are key therapies within the Pfizer Oncology Precision Medicine franchise.
The portfolio covers three indications:
Metastatic Melanoma: BRAFTOVI + MEKTOVI received approval in BRAF mutant unresectable or metastatic melanoma in 2018.
Colon Cancer: BRAFTOVI + cetuximab received approval as the first and only targeted therapy in 2L+ BRAF mutant metastatic colorectal cancer in April 2020 and BRAFTOVI + cetuximab + mFOLFOX received approval in 1L in December 2024.
Lung Cancer: BRAFTOVI + MEKTOVI received approval for BRAF mutant metastatic lung cancer in 2023.
There is significant growth expected from this portfolio over the next 3-4 years and BRAFTOVI + MEKTOVI will continue to be important priority brands within Pfizer Oncology.
The Director, BRAF Melanoma Marketing Secondment will act as a point person for Melanoma marketing activities, including field engagement, in collaboration with the Mel/CRC Team Lead and other brand marketers.
This position requires a strong strategic mindset, analytical and execution skills, interpersonal and communication skills, and agility to learn and work across multiple stakeholders.
HOW YOU WILL ACHIEVE IT
The Director, BRAF Melanoma Marketing Secondment will partner with the Mel/CRC Marketing TL and other brand marketers to deliver on key BRAFTOVI & MEKTOVI Melanoma strategies, as well as drive multiple pan-tumor marketing efforts across the three indications of BRAFTOVI & MEKTOVI.
Melanoma focused responsibilities include:
Execute Melanoma strategic plan and promotional efforts across all key stakeholders (i.e. HCPs, patients, access stakeholders, health systems).
Lead Melanoma Field-Based Strategy Team (FBST) and build insights into Melanoma promotional approach.
Engage with field team members and KOLs as appropriate to stay up-to-date on Melanoma competitive landscape and key business drivers.
Lead execution of BRAFTOVI portfolio Pan-Tumor promotional approach, including HCP targeting and development of key personal and non-personal promotional resources.
Lead planning efforts for 2026 Oncology National Meeting for Mel/CRC marketing team.
Collaborate with ISE (Insights Strategy & Execution) Team to derive insights from market research and performance and analytics reports across the Melanoma business. Turn insights into actionable plans to drive performance.
This role will also have certain organizational responsibilities across all BRAF indications.
QUALIFICATIONS
Must-Have
BA/BS with 8+ years of experience.
Demonstrated ability to manage advertising and other agencies to produce resources that impact business performance.
Demonstrated experience that focus on the customer and leverages innovative ways of reaching those customers.
Strong project management skills, including ability to lead multiple projects simultaneously.
Ability to translate strategy and analysis to a tactical, executable level to drive brand success.
Strong team player with demonstrated ability to collaborate with experts from cross-functional areas.
Strong business acumen with excellent verbal and written communication skills for a wide variety of audiences, including senior management.
High-energy, proactive self-starter who has the initiative to function autonomously and the confidence and ingenuity to initiate, create, and innovate.
Nice-to-Have
MBA/MS with 7+ years of experience; OR PhD or JD with 5+year of experience.
Previous commercial Oncology experience.
Pharmaceutical marketing experience.
Previous in-line US/global commercial experience and/or understanding of advanced Melanoma landscape.
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
NON-STANDARD WORK SCHEDULE, TRAVEL OR ENVIRONMENT REQUIREMENTS
Limited travel (10-20%) will be required for customer meetings, congresses and internal engagements.
OTHER JOB DETAILS
Last Date to Apply for Job: November 11, 2025
Additional Location Information: CA-La Jolla, IL-Lake Forest, PA-Collegeville, US-Remote
Eligible for Relocation Package – NO
Secondment 6 months
If you are currently in a driving position with a fleet vehicle and this secondment does not require driving as an essential function of the position for 12 months or longer, you will be required to turn in your fleet vehicle for the duration of the non-driving secondment. Please refer to the Fleet Policy and Procedures document for more information.
There will be no change to your current work location.
Position is considered Flexible, and colleagues are expected to comply with Log In For Your Day (LIFYD) requirements at site location (e.g. about 2.5 days a week in office).
Relocation assistance may be available based on business needs and/or eligibility.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
Pfizer endeavors to makewww.pfizer.com/careersaccessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process and/or interviewing, please emaildisabilityrecruitment@pfizer.com. This is to be used solely for accommodation requests with respect to the accessibility of our website, online application process and/or interviewing. Requests for any other reason will not be returned.
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