Director, Graphic Design & Social Media

The University of Akron, a NCAA Division 1 (FBS) institution and member of the Mid-American Conference (MAC) is seeking applicants for a Director of Graphic Design and Social Media.

This position supports UA Athletics communications and creative content

objectives by managing projects, including graphic design. Develop, oversee and maintain all digital elements of UA Athletics resulting in an integrated strategy to advance the UA Athletics brand in the digital space. Manage the strategy and production of all graphic assets for athletic digital use on all platforms and within key athletic venues. Manage the UA Athletics Facebook, Instagram, and Twitter accounts.

Design/Outsource and produce materials to increase UA Athletics’ profile by developing concepts/designs, posters, logos and a variety of other marketing print and collateral material applying designs to web, social media and other electronic media. Monitor and maintain the official UA Athletics social media accounts which

include: Facebook, Instagram, and Twitter. Maintain UA brand and logo direction by communicating best practices and

supplying graphics that support the visual standards.Work with communications and creative content staff, providing clear communication and follow up to ensure quality and direction are on brand strategy.Monitor the graphic design work or other areas within athletics to ensure it adheres to basic rules of design. Assist in the development and management of student interns; provides

instruction and direction to students to further promote the athletic departments message through social media.Oversee all planning related to social and digital media publicly posted on official platforms. Designs, develops and delivers graphics, visual text and imagery for social media content. Assist in developing a strategic vision for all video elements, including social media and video boards at athletic venues. Leads team on developing brand standards for visual content and communicates to all affected parties to maintain brand integrity. Advises coaches, staff and all departmental account administrators on best social media practices and university brand standards. Track the success of new initiatives by gathering input from various sources; applying statistics; implementing improvements; providing clean and concise

quarterly reports to supervisors. Advances UA Athletics’ brand by recommending social media opportunities that support current branding initiatives and actively monitoring trends in social media. Promotes accurate and positive information about UA Athletics by closely

monitoring social networking sites and responding quickly and strategically to questions and comments involving UA Athletics. Follows University procedure with responding to sensitive issues or major crises.

Education: Bachelor's degree

Experience: Requires a minimum of 2 years experience in designing/outsources and producing materials to increase profiles by developing concepts/designs; posters, logos, and a variety of other marketing and print collateral materials; applying designs to web, social media and other electronic media required. Monitoring and maintaining social media accounts which include Facebook, Instagram and Twitter required. Preferred Qualifications:Knowledge of design management and workflow; photography and illustration;

design principles / techniques color theory, and printing procedure; web

technologies and online dissemination of news and information; troubleshooting and recommend improvements in operations; and customer relations techniques. Skills in integrating electronic communications and marketing, Adobe CS software, written and verbal communications. Ability to provide creative direction; advise staff on technological issues; organize, priorities and arrange multiple projects; train and lead team members; adapt and learn new skills as technology advances; work independently as well as on a team; ability to manage internal or outside vendors including printers, photographers and other professionals involved in related project.

United States of America (Exempt)

Union Affiliation (if applicable):

For assistance with your application or attachments, please contact the Human Resources representative listed:

Sena Jodoinsjodoin@uakron.edu

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Background Check Statement

The University of Akron is committed to providing a safe environment for all students and employees.  The University endeavors to protect the health, welfare and safety of all students, employees and visitors on our campus.  As such, all offers of employment with The University of Akron are contingent upon verification of credentials, and satisfactory completion of a criminal background check. Some positions may require additional credit investigation and a pre-employment driving record search. 

Non-Discrimination Statement

The University of Akron is an Equal Education and Employment Institution. View our Non-Discrimination Statement for more information. Equal Opportunity Employer, including disability/veterans.

State of Residence Statement

It is the expectation of the University of Akron that all work performed as an employee of the University will be performed in Ohio.