Director of Lead Generation
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Job Description
Job description:
About Our Client:
Our client is a leading provider of high-quality home remodeling products, helping homeowners enhance and improve home value. We're growing fast and looking for a results-driven Retail Lead Generation Manager to take our in-store outreach and customer engagement to the next level.
The Role:
As our Retail Lead Generation Manager, you will lead a team of in-store representatives operating kiosks inside major big-box retail stores. Your mission is to drive appointment bookings for in-home presentations of our interior remodeling solutions. You'll be responsible for overseeing daily team operations, hitting lead generation goals, and ensuring exceptional customer interactions.
Key Responsibilities:
- Team Leadership: Manage, coach, and motivate a team of Lead Generators across multiple retail locations.
- Lead Generation: Ensure your team meets or exceeds daily, weekly, and monthly lead quotas by engaging retail customers and booking appointments.
- Training & Development: Train new hires on product knowledge, customer interaction techniques, and appointment-setting best practices.
- Scheduling & Coverage: Coordinate staffing schedules to ensure kiosk coverage and maximize lead opportunities.
- Performance Monitoring: Track and report on KPIs, provide regular performance feedback, and implement improvement strategies when needed.
- Customer Engagement: Ensure your team delivers a positive, professional, and persuasive customer experience.
- Collaboration: Work closely with the Sales and Marketing departments to align lead quality with sales goals.
Qualifications:
- 2+ years of experience in retail management, lead generation, or field marketing.
- Proven experience managing teams and driving results.
- Strong communication and interpersonal skills.
- Motivated by targets, performance metrics, and customer success.
- Able to thrive in a fast-paced, customer-facing environment.
- Willingness to travel locally between store locations as needed.
- Flexible schedule, including weekends and evenings.
What We Offer:
- Competitive base salary + performance bonuses
- Paid time off and holidays
- Ongoing training and career growth opportunities
- A supportive, team-focused culture
Job Type: Full-time
Work Location: In person
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.