Brand Marketing Associate

About the Company

Flow aims to create a superior living environment that enhances the lives of our residents and communities by developing, acquiring, owning, and managing multifamily apartment buildings and the services and technology inside those buildings.

Fulfilling our mission will require an exceptional group of people whose collective output is greater than the sum of its individual parts. Our team members are energized by the opportunity to impact our residents' lives in meaningful ways. They are bold and creatively ambitious, driven by relentlessly high standards, act with a sense of urgency and accountability, and always, above all, operate with integrity, loyalty, and trust.

About the Role

We are looking for a Brand Marketing Associate to join our team in Miami and help grow Flow's social presence and performance marketing across global channels. This entry-level role blends day-to-day content coordination with analytics and community engagement. You'll support the creation and execution of our organic content calendar, partner with our in-house Studio team, and help surface insights that drive performance across the board.

You'll report directly to the Director of Brand Marketing and work closely with Creative, Paid Media, and Marketing stakeholders to bring campaigns to life, amplify impact, and move fast as one team.

This role is based full time at Flow's HQ in the Bay Harbor Islands

Responsibilities:

• Social Media Management
• Draft, coordinate with Studio, and post daily content across Flow's global organic channels
• Monitor and engage with followers through daily community management
• Track social listening and brand mentions, and flag opportunities or emerging trends
• Share top-performing organic content with Paid Media team for amplification

Marketing & Content CoordinationRequest creative assets from Studio, and assist in building content using AI toolsCoordinate and support brand photoshoots as neededMaintain and optimize the global content calendarAssist with special campaigns and content collaborations across teams

Performance & ReportingCompile and deliver engagement and follower growth reports to key stakeholdersAnalyze organic content performance and share learnings with Marketing and CreativeMonitor competitive and platform trends and apply best practices to Flow's channels

Ideal Background:

• 0-1+ years of experience in marketing, content, or social media roles (internships count!)
• Familiarity with platforms like Instagram, TikTok, LinkedIn, and Threads
• Strong writing, editing, and communication skills
• Highly organized and able to manage multiple moving pieces at once
• Proactive, collaborative, and detail-oriented-aka, you love a checklist
• Bonus: Experience with tools like Sprout Social, Canva, or ChatGPT

Benefits

• Comprehensive benefits package (Medical / Dental / Vision / Disability / Life)
• Paid time off and 13 paid holidays
• 401(k) retirement plan
• Healthcare and Dependent Care Flexible Spending Accounts (FSAs)
• Access to HSA-compatible plans
• Pre-tax commuter benefits
• Employee Assistance Program (EAP), free therapy through SpringHealth, acupuncture, and other wellness offerings

Flow is proud to be an equal opportunity workplace and hires regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity and/or expression, pregnancy, Veteran status any other characteristic protected by federal, state or local law. In addition, we provide reasonable accommodation for qualified individuals with disabilities.