Manager, Retail Media Search

About the Role:

Retail Media is one of the fastest growing segments of the industries in which we serve. Likewise, it is one of the fastest growing segments of Ovative’s business. 

The Retail Media team is developing industry-leading strategy, optimizations, and measurement of the retail media landscape.  Retail Media will play an increasing role in the marketing mix and our team is positioned to be a strategic partner to move our clients forward. As a Search Manager on the team, you will help guide the vision and drive the results. Your core mission will be to accelerate the impact retail media advertising has on enterprise marketing return. The ideal candidate is data driven with a deep understanding of Search and Retail Media, experienced in leading programs in key RMNs like Amazon, Walmart and motivated by driving results for our clients. 

Responsibilities of Retail Media Search Manager: 

Client relationship management: 

• Own, manage and grow the overall relationship and performance of some of Ovative Group’s largest clients 

• Lead day-to-day management of client retail media programs including: 

• Clearly defining program objectives, tactics and KPIs 

• Developing and delivering client communication 

• Effectively manage client relationship and establish trust and credibility 

• Strive to be the best interaction of the client’s day  

Performance media management & execution: 

• Lead day-to-day management and optimization of client retail media Search programs including: 

• Algorithmic bid platform and manual bidding strategy and optimization 

• Custom analysis, reporting and insights 

• Campaign tactics and segmentation build-out and optimization 

• Strategic partner management  

• Identify new test and learn opportunities 

• Strategic partner management across key Retail Media Networks (Amazon, Walmart, etc.) and technology partners 

• Work with cross-channel team leads to regularly evaluate the effectiveness of media briefs and update based on changes to overarching business strategies, client feedback, learnings, and research 

• Custom analysis, reporting and insights that can scale across channels 

Team leadership and employee development: 

• Be a leader in defining and building our Retail Media practice 

• Drive strategic channel capabilities forward and owning key solution area accountabilities 

• Support staffing strategy and help recruit, train and manage new Ovative team members 

• Inspire your direct reports to reach their quarterly, annual, and long-term goals 

• Foster a culture of open communication and 360-degree feedback  

Cross-functional strategy & thought leadership: 

• Act as a subject matter expert for Retail Media by continually evolving Ovative’s approach to best practices; vetting and partnering with new technology companies; managing planning and execution tools, and staying on top of emerging trends 

• Develop and drive forward multi-channel digital media strategies and roadmaps aligned with client program growth goals 

• Support higher level, cross-functional marketing strategy projects by providing deep media expertise 

Requirements: 

• 6+ years of media experience  

• Proven mastery of the following: 

• Execution with retail media technologies and tools (e.g. Walmart Connect, Amazon Advertising (AMS, DSP, AAP), Pacvue, Criteo, PromoteIQ, Profitero, and other technologies) 

• External partner management 

• Previous experience in performance marketing, CPG retail, eCommerce, etc. Preferred 

• Experience in Walmart Connect, Luminate preferred 

• Experience leading operator workstreams and managing direct reports 

Pay Transparency 

At Ovative, we offer a transparent view into three core components of your total compensation package: Base Salary, Annual Bonus, and Benefits. The salary range for this position below is inclusive of an annual bonus. Actual offers are made with consideration for relevant experience and anticipated impact. Additional benefits information is provided below.  

For our Manager positions, our compensation ranges from $79,000 to $132,000, which is inclusive of a 20% bonus.