Email Marketing & Retention Manager (part-time)
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Job Description
We invite you to join NinjaTech AI as an Email Marketing & Retention Manager as we are building autonomous AI agents, AI infrastructure and AI Operating System to empower B2C and B2B customers worldwide.
This is a remote part-time (5-10 hrs/week) contract role.If you are an Email Marketing expert and want to add a Gen AI / Agentic AI startup to your portfolio, this is a great opportunity for you!
NinjaTech AI built an Agentic AI product from the ground up: we use cutting edge tools and do a lot of innovative work, while prioritizing fast iteration and quick delivery.
Reporting directly to the VP of Product (ex-Google), you will help up to solve thesechallenges:
Engage almost 1M free users: Design and execute data-driven email campaigns that activate free users and guide them toward paid conversion.
Reduce churn and increase retention: Build sophisticated nurturing and retention flows that keep our growing paid user base engaged and educated.
Optimize onboarding flows: Reimagine and improve our current onboarding and activation email sequences to increase product adoption.
Drive revenue through email: Create targeted campaigns that support upsell and renewal initiatives while maintaining a customer-centric approach.
About us:
NinjaTech AI is a generative AI startup (B2C and B2B) with headquarters in Silicon Valley and offices in Sydney and Vancouver. Our Engineering team is mostly ex-AWS and our Product and UX team is ex-Google. Backed by Alexa Fund and Samsung Ventures, we're on track to raise Series A funding in 2025.
Our flagship product, SuperNinja, is an advanced agentic AI platform with full OS capabilities, performing website creation, end-to-end coding, advanced data analysis, and more.
Our team works in a fast-paced and collaborative work environment. We get a lot done when we ideate together and iterate quickly.
What you will do:
Email Campaign Strategy & Execution: Own the email marketing function end-to-end, from strategy development to copywriting, design coordination, and deployment across the customer lifecycle.
Retention & Nurturing Flows: Design and build automated email flows for onboarding, activation, engagement, retention, win-back, and expansion, using behavioral triggers and advanced segmentation.
Copywriting & Content Creation: Write engaging, conversion-focused email copy that resonates with both technical and non-technical audiences.
Segmentation & Personalization: Develop and implement advanced segmentation strategies to deliver personalized experiences based on user behavior, product usage, subscription tier, and lifecycle stage.
Data Analysis & Optimization: Monitor and analyze key email metrics (open rates, CTRs, conversion rates, churn impact, revenue attribution) and continuously optimize campaigns through A/B testing and experimentation.
Strategic Recommendations: Identify opportunities to improve the customer journey, reduce friction points, and increase lifetime value through email marketing initiatives.
About your qualifications:
3-5+ years of hands-on email marketing experience in B2B SaaS and/or B2C environments, with a proven track record of managing email marketing end-to-end. Experience with Ortto is a plus.
Retention & nurturing expertise: Demonstrated experience building complex, multi-step email flows for onboarding, activation, retention, and expansion.
Exceptional copywriting skills: Ability to write clear, compelling, and conversion-focused email copy that engages diverse audiences.
Data-driven approach: Proven ability to use analytics to drive decisions, with specific examples of how you've improved open rates, CTRs, conversion rates, and retention metrics.
Segmentation mastery: Deep understanding of customer segmentation strategies and experience implementing sophisticated targeting based on behavior, lifecycle stage, and product usage.
Strategic thinking: Ability to think beyond tactics and develop comprehensive email strategies that align with business goals and customer needs.
Self-starter mentality: Comfortable working independently in a part-time capacity while collaborating effectively with a distributed team.
This is an hourly-paid, 1099-contract position. Bill rate DOE and candidate's location.
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.