Event Marketing Manager

US-based position. Candidates must already live in the United States. “Must be authorized to work in the US”No visa sponsorship. We are unable to sponsor or take over sponsorship of an employment Visa (H1-B, Student visa, or OPT visa) at this time.Location: Hybrid – 2 days (Frisco, TX)  Travel: 25% About LexipolAt Lexipol, our mission is to create safer communities and empower the individuals on the front lines with market-leading content and technology. Our top-notch team works closely with law enforcement, fire, EMS, corrections, and local government professionals to tailor our solutions to better address today’s challenges and keep the first responders coming home safely at the end of each shift.  Working at Lexipol means making a difference – day in and day out. About the RoleThe Event Marketing Manager owns end-to-end strategy, execution, and optimization of Lexipol’s largest tradeshows, client events, and speaking engagements — ensuring our presence drives measurable awareness, engagement, and pipeline growth. The ideal candidate combines strong project management skills with creative event strategy and a data-driven mindset. You’ll manage high-visibility events from concept through reporting and mentor others to deliver a consistent, professional brand experience. This is done through working in these areas of focus: Event Management (50%)

• Develop and maintain the annual event calendar in collaboration with the Senior Manager, ensuring strategic prioritization and alignment with pipeline objectives. 

• Own Tier 1 national tradeshows, client events, and major conferences end-to-end, including timelines, logistics, staffing, housing, budgets and promotional activities pre- and post-event. 

• Coordinate and communicate with all internal and external stakeholders on event details, logistics, goals and expectations.  

• Collaborate across Marketing team to leverage events as a promotion channel for active campaigns.  

• Ensure compliance with brand standards across all event assets. 

• Represent Lexipol professionally on-site at events across the U.S. 

Vendor, Budget, and Operations Management (20%)

• Own key vendor relationships (booth design, production, logistics, printing). 

• Manage Tier 1 event budgets, contracts, and vendor negotiations. 

• Oversee inventory planning and promotional items with support from the Specialist. 

• Collaborate with Senior Manager on process standardization, technology optimization and capacity planning. 

Reporting and Optimization (20%)

• Track campaign performance to measure and analyze the success of each event and propose improvements to enhance lead generation, ROI and optimize future events. 

• Ensure all events are listed on the marketing calendar 

Speaking Engagements (10%)

• Identify speaking opportunities, develop submissions, and manage presenter coordination and logistics. 

• Collaborate with Content, Brand and Product Marketing to align messaging and content. 

• Ensure all speaking engagements are leveraged for awareness and lead generation. 

Required Qualifications

• 5+ years of experience in event marketing, tradeshow, or experiential marketing roles. 

• Proven success managing large-scale B2B events from strategy to execution. 

• Strong understanding of lead capture, ROI reporting, and attribution. 

• Strong budget management and vendor negotiation experience. 

• Proficiency with event management software (e.g. Cvent, / iCapture).  

• Excellent project management, communication, and leadership skills. 

Preferred Qualifications:

• Hands-on experience with Salesforce, Marketing Cloud Account Engagement (formerly Pardot), Wrike. 

• Experience in SaaS or B2B technology sectors. 

• Experience in public safety or government sectors.  

Target Outcomes/ Target Results

• Consistent on-time, on-budget event delivery across the full portfolio. 

• Improved event ROI through data-driven prioritization and reporting. 

• Increased pipeline contribution and engagement from high-visibility events. 

Employee Value Proposition

• Work closely with senior leaders on high-priority initiatives. 

• Be part of a resourced Marketing function with the opportunity to help build new capabilities from the ground up. 

• Have an immediate and sustained impact on pipeline growth and business performance. 

• Contribute to a category-defining brand with high awareness, trust, and engagement among public safety leaders. 

The EnvironmentWe are a talented, passionate, and mission-driven Marketing team focused on impact and innovation. We value collaboration, creativity, and results. Lexipol is a fully remote team that takes our work seriously but not ourselves—we emphasize intentional relationship-building and collaboration to maintain a strong, connected culture. Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.Duties listed are not intended to be exhaustive or exclusive; other duties may be assigned. Management retains the discretion to add to or change the duties of the position at any time. Compensation and BenefitsLexipol offers a competitive base salary, monthly, quarterly, or annual incentive and a comprehensive benefits package including 401(k) with Company match and a flexible paid time off plan. The base salary compensation range starts at $80,000 plus an annual performance-based bonus.  About LexipolLexipol is the leader in advancing total readiness for public safety agencies, helping leaders reduce risk, ease administrative burdens, and strengthen community trust. Trusted by more than 12,000 agencies nationwide, Lexipol delivers a unified platform that integrates policy, training, wellness, and reporting to simplify operations and support data-informed decisions. By equipping leaders and teams with the tools, insights, and support they need, Lexipol makes readiness possible—today and for whatever comes next. Learn more at www.lexipol.com.Lexipol Is an Equal Opportunity Employer (EOE)Lexipol, LLC provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, gender, national origin, age, sex, pregnancy, disability, sexual orientation, gender identity or expression, veteran status, genetic information, or any other non-job-related characteristic. Lexipol complies with applicable federal, state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, recall, transfers, leave of absence, compensation, and training. #LI-AD1

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