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Senior Product Manager, Gamification

Picsart, Inc.New York, NY
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Job Description

At Picsart, we bring the wonder of creativity to the world-and make it easy.

As a Senior Product Manager, you'll lead the development of gamified experiences that boost engagement, retention, and monetization. If you have a passion for game mechanics and know how to motivate users through meaningful progression and reward systems, this is your opportunity to shape how millions of creators interact with our platform every day.

How You'll Make an Impact

  • Own and execute the gamification strategy across the product, including progression systems, rewards, achievements, and leaderboards
  • Leverage gaming principles to design habit-forming features that foster user motivation and social interaction
  • Collaborate cross-functionally with Product Design, Engineering, and Data Science to deliver high-impact features
  • Analyze user behavior and run A/B tests to optimize for engagement, retention, and monetization metrics
  • Work with company leadership and product teams to align gamification efforts with broader business goals
  • Partner with Marketing and Community teams to launch gamified campaigns and challenges

What You'll Bring

  • 5+ years of experience as a Product Manager, with a strong focus on gamification, engagement, or monetization
  • Proven success in launching and optimizing game-like features that drive user behavior
  • Familiarity with player motivation models, reward loops, and progression systems
  • Data-driven mindset with experience in A/B testing, cohort analysis, and retention modeling
  • Excellent communication and stakeholder management skills
  • Entrepreneurial spirit and bias for action

Good To Have

  • Experience working in the gaming industry or on gamified consumer products
  • Knowledge of monetization modeling and revenue forecasting
  • Passion for behavioral design and emerging gamification trends