Product Marketing Lead

About AirOps

AirOps is the first end-to-end content engineering platform built for the AI era. In a world where discovery is shifting from traditional search to AI-driven platforms, we help brands get found—and stay found. We are currently in a phase of hyper-growth, having 5x’d our revenue in the last year by helping marketing teams at Ramp, Chime, Carta, and Rippling turn content quality into a durable competitive advantage.

Our platform equips marketers to navigate the new discovery landscape, prioritize high-impact opportunities, and create accurate, on-brand content that earns citations from AI and trust from humans. Backed by Greylock, Unusual Ventures, Wing VC, and Founder Collective, we are building the intelligent systems that will empower the next generation of marketing leaders. AirOps is headquartered in San Francisco, New York and Montevideo.

About The Role

We 5x'd revenue last year. This year's goals are even bigger, and Product Marketing is core to achieving them. We're looking for someone to own the function and turn a strong foundation into a growth engine.

This is one of the most interesting marketing jobs out there right now, and here’s why:

You'll be marketing to marketers - during the biggest shift the profession has seen in decades. Your audience is sophisticated, skeptical, and impossible to fool. But they're also genuinely trying to figure out how AI changes their work. They want someone to help them make sense of it.

AirOps is that someone. Thousands of brands partner with us to build content that wins in a world where AI increasingly decides what gets seen. We're defining a new identity for marketers—the Content Engineer—and we need a product marketer who can make it resonate.

Key Responsibilities:

• Own the narrative. Define positioning and messaging that makes AirOps synonymous with the future of content. You'll translate complex product capabilities into stories that land with sophisticated buyers—mid-market teams scaling their content operations and enterprise orgs rethinking their entire approach. This isn't about features. It's about helping marketers see themselves as Content Engineers.

• Drive GTM. Partner with leadership, product, sales, and marketing to orchestrate launches from strategy through execution. You'll own the go-to-market calendar, identify what to prioritize, and make sure every launch has a clear point of view, the right assets, and a plan to reach the people who need to hear it.

• Enable sales. Craft the right materials that help reps win: battlecards, objection handling, competitive positioning, case studies, decks, . You'll co-create and communicate with sales, not hand things off and hope they stick.

• Build the function. This is a leadership role. You'll get to define how product marketing operates as we scale: what we prioritize, how we work with other teams, what excellence looks like. As we grow, you'll have the opportunity to hire and build a team.

Qualifications:

• 7+ years in B2B SaaS product marketing, ideally growth-stage, mid-market/enterprise

• Past launches that moved numbers

• Real partnership with sales teams

• Writing that's clear and sharp

• Familiarity with AI tools—you'll be marketing a product built on them

About You

• You make other teams' work better, not just your own

• You excel at orchestrating discussions, ensuring all voices are heard and aligned

• You embrace experimentation, quickly pivoting based on data and feedback

• You care deeply about quality and craft

• Ambiguity doesn't paralyze you - it's usually where the most exciting opportunities are

Our Guiding Principles

1. Extreme Ownership

2. Quality

3. Curiosity and Play

4. Make Our Customers Heroes

5. Respectful Candor

Benefits

• Equity in a fast-growing startup

• Competitive benefits package tailored to your location

• Flexible time off policy

• Parental Leave

• A fun-loving and (just a bit) nerdy team that loves to move fast!