
S0nas Business Development Representative
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Job Description
Our associates celebrate lives. We celebrate our associates.
Consider the possibilities of joining a Great Place to Work!
The Business Development Representative (BDR) is responsible for driving top-of-funnel activity by identifying, engaging, and qualifying potential customers across North America. Working remotely, this role supports both the Corporate and Market-Based Re-Engagement sales teams by setting qualified appointments using company-paid or company-assisted lead sources. This is a role committed to building a pipeline for a high-impact sales organization.
JOB RESPONSIBILITIES
Complete a comprehensive onboarding program that requires successfully completing coursework, passing assessments, and demonstrating the appropriate skills to begin fulfilling the following responsibilities:
Conduct outbound outreach (calls, emails, and texts when appropriate) to company-provided leads.
Quality leads based on pre-defined criteria for re-engagement or market-based sales appointments.
Set and confirm appointments with Re-Engagement and Market-Based Advisors.
Leverage CRM, outreach programs, and technology to manage lead status, appointment activity, and follow-ups.
Collaborate with their Sales Managers and regional leadership to optimize messaging and campaign strategy.
Meet or exceed daily, weekly, and monthly KPI targets for outreach and appointments set.
Maintain accurate, up-to-date records in CRM.
Seek out a manager's coaching to improve sales cycle, techniques, proficiency, and product knowledge
Complete annual certification on critical skills as deemed necessary for success.
KEY SUCCESS METRICS
- Activity Volume (calls, emails, texts)
- Qualified Appointments Set (weekly/monthly)
- Conversion Rate to Appointment (hold rate%)
- Feedback from field sales teams
MINIMUM REQUIREMENTS
Education
- High School Diploma or equivalent
Licenses
- Insurance license preferred, but not required
Experience
- Sales or Customer experience preferred
- Previous experience with Customer Relationship Management (CRM) sales systems preferred
- 1+ year in sales, customer service, call center, or outbound appointment setting preferred.
Knowledge, Skills, and Abilities
- High-energy, outbound-focused
- Self-starter motivated by goals
- Strong verbal and written communication skills.
- Proficient computer skills including the MS Office suite
- Proficient computer skills with CRM and Social Networking Apps preferred
- Bilingual, knowledge of another language preferred
- Professional attire is required when meeting with clients or representing the company
- Professional, coachable, and goal-oriented
- Able to work flexible hours, including evenings and weekends
WORK CONDITIONS
Work Environment
- Work indoors during all seasons and weather conditions
- Comply with the Corporate dress code policy
- Reliable internet access
Work Postures
- Sitting continuously for many hours per day, up to 6 hours per day
Physical Demands
- Physical effort requiring manual dexterity is required, includes paperwork, calculators, computers and phone usage
Work Hours
- Working beyond "standard" hours as the need arises
Postal Code: 77019
Category (Portal Searching): Sales
Job Location: US-TX - Houston
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
