Sale and Marketing Director

We are looking to hire a Sales & Marketing Director!

WHAT WE EXPECT OF YOU

The primary purpose of this position is to increase occupancy by driving new leads and positive public awareness about Randall Residence of Decatur. Well-qualified candidates will have experience in sales and a proven track record with metrics that demonstrate results achieved. 

Sales

1. Maintain up-to-date records of all communication with prospective customers
2. Build positive and trusting relationships with prospects through:
   1. Listening to the needs of the prospect
   2. Asking questions to acquire more information about the prospect's situation and concerns
   3. Present the benefits of the Community to the prospect and how their needs will be met
   4. Introduce prospects and their families to other employees, residents, and families; provide opportunities for them to experience the benefits of the Community.
   5. Follow-up with prospects regularly, based on their needs and time frame
   6. Guide the prospect to make a decision that best meets their needs
   7. Follow-up with the resident and the family after the move-in to ensure a positive experience
3. Schedule and perform quality tours of the building to create a personalized experience showing the value of the community and its amenities.
4. Maintain or exceed budgeted census.

Marketing

1. Develop and implement an effective marketing plan that includes:
   1. Visiting with referral sources
   2. Hosting events at the Community for qualified prospects and referral sources
   3. Mailing promotional information to prospects
2. Seek and build positive relationships with the surrounding community, particularly referral sources.
3. Join community groups and attend meetings to build good will in the surrounding area; educate members about the Community, and develop positive relationships.
4. Attend seminars, read books and publications, and participate in any company training for marketing and sales.

QUALIFICATIONS & REQUIREMENTS:

• Bachelor's Degree in Marketing or related field (preferred)
• Three (3) years sales experience in the assisted living or retirement industry with a proven track record
• Computer savvy, familiar with sales programs
• Desire to work with older adults and their families
• Knowledge of federal and state laws pertaining to assisted living 
• Must be willing to work a flexible schedule for tours, appointments, and consultations.

WHAT YOU CAN EXPECT FROM US

• Competitive Benefits & Pay
• Job training, development, and performance coaching & reviews.
• Management Commitment to your success 

*Randall Residence is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to any characteristic protected by applicable law.