
Sales & Marketing Enablement Specialist
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Job Description
About Ready Foods, Inc.
Ready Foods Inc. is a proud, family-owned food manufacturer based in Denver, Colorado. We specialize in producing high-quality, ready-to-eat and ready-to-cook products for food service and retail customers. Our commitment to excellence, innovation, and community drives everything we do.
The Sales & Marketing Enablement Specialist is a dynamic, early-career position for someone who wants to make an impact while honing skills for both sales and marketing career paths. You'll be a key player behind our Sales & Marketing team's success—creating compelling content, executing memorable customer experiences, and building the tools that help our team win.
You'll report to the Director of Marketing and work cross-functionally with our Sales, Innovation, Operations, and Customer Care teams to ensure our customers and prospects have exceptional experiences with Ready Foods.
Key Responsibilities
- Create sales tools that win: With Marketing, develop presentations, one-pagers, product sheets, social media content, and sales collateral that help our team tell our story effectively
- Manage the content library: Own our sales resource center in Teams and Hubspot CRM —keeping materials current, organized, and easy to find
- Build sample strategy: Design what our sample programs should look like, create sample packs that showcase our products strategically, and partner with S&R for fulfillment
- Enable the team: Identify gaps in the sales process and proactively create resource solutions
- Partner for successful tradeshows: With Sales and Marketing, plan, coordinate equipment, and execute our food show presence—from booth design to pre-show outreach and post-show follow-up
- Create memorable facility visits: Lead customer tours that showcase our capabilities and commitment to quality. Ensure customer visits are comfortable for our guests, from invitation to follow-up
- Manage event logistics: Maintain inventory of tradeshow and visit supplies, displays, and branded materials. Keep everything show-ready
- Tell our sustainability story: Help communicate our sustainability journey through events, tours, and customer touchpoints
- Capture and nurture leads: Own new inbound inquiries, especially on the website, phone calls and chatbot. Ensure every lead is documented, responded to promptly, and handed off to sales appropriately
- First point of contact: Respond to inbound requests for product information, pricing, and samples with professionalism and speed
- Customer feedback loops: Design and manage customer surveys (co-created with Marketing and Customer Success Manager) to continuously improve our offerings and experience
- Support sales execution: Assist the sales team with research, reporting, and tactical support
- Track what matters: Maintain reports and dashboards in CRM and PowerBI that help the team understand pipeline, customer engagement, and goal progress
- Analyze and recommend: Look at customer data and identify opportunities for improvement in our processes and messaging
- Document and optimize: Create and maintain SOPs for sample programs, food show follow-up, visitor experiences, and lead management. Always be improving
Required Qualifications
- Communication skills: You write clearly, speak confidently, and can adapt your message to different audiences
- Customer-focused: You enjoy helping others grow and create thriving on creating positive experiences
- Organized multitasker: You can juggle your piece of multiple cross-functional projects, and you love a good checklist
- Self-starter: You see what needs to be done and do it
- Tech-savvy: You're comfortable learning new tools (CRM, design software - Canva, project management platforms in Teams)
- Team player: You collaborate naturally and support your teammates' success
Additional Preferred Qualifications
- Experience with Hubspot or other CRM platforms
- Comfortable in Teams, Loop and the Microsoft 365 suite
- Familiarity with Canva or AI design tool partners
- Background in food service, food manufacturing, or B2B sales or have a strong love for food and are willing to learn the industry
- Event planning or coordination experience
- Interest in crafting social media content
Work Environment
- Full-time, salaried, non-exempt position
- Office-based in Denver with occasional facility floor visits (PPE provided)
- Some travel required for tradeshows (typically 3 - 6 per year)
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
