Senior Channel Marketing Manager

Front is the leading AI-powered customer service platform built for collaboration. Front brings core support channels into a modern, intuitive workspace where teams can collaborate on requests, automate manual processes, and delight customers across their entire lifecycle. Front’s flexible workflows, AI features, and customer intelligence provide the efficiency and insights to keep entire organizations customer-first, every day. More than 9,000 of the most innovative companies worldwide including CultureAmp, HootSuite, and Y Combinator use Front to deliver five-star service at scale.

Backed by Sequoia Capital and Salesforce Ventures, Front has raised $204M from leading venture capital firms and independent investors including top executives at Atlassian, Okta, Qualtrics, Zoom, and PagerDuty. Front has received numerous Great Place to Work accolades, including Built In's 100 Best Midsize Places to Work in SF 2025, Top Places to Work by USA Today 2025,Y Combinator's list of Top Companies in 2023, #4 on Fortune’s Best Workplaces in the Bay Area™ ,Inc. Magazine's 2022 Best Workplaces list, and Forbes Best Startup Employers 2022 List.

We’re looking for an experienced Senior Channel Marketing Manager to develop and execute joint go-to-market (GTM) programs with our strategic partners. Front has ambitious growth goals for the next year, and our channel partners will play a critical role in this growth. We’re looking for an exceptional Senior Channel Marketing Manager to accelerate this momentum, particularly within our Technology Services Distributors (TSD) channel. This role sits at the intersection of marketing, partnerships, and sales — helping to drive co-marketing initiatives, accelerate partner pipeline, and strengthen Front’s partner ecosystem.

You’ll collaborate cross-functionally with our partnerships, demand generation, and product marketing teams to design campaigns that expand reach, generate leads, and increase joint customer adoption. The ideal candidate is a strategic marketer who loves building, thrives in a collaborative environment, and knows how to turn partnerships into measurable growth.

What success looks like:

Within your first six months, you will:

• Become the expert in our TSD and other channel partners, deeply understanding their business models, audiences, and go-to-market strategies.

• Build and execute an end-to-end channel marketing strategy for Front's channel partner program, aligning closely with sales to maximize impact.

• Develop and launch tailored marketing plans for each of our strategic TSD partners, driving measurable partner-sourced pipeline growth and optimizing MDF utilization.

• Take ownership of key channel marketing programs with TSDs and other channel partners, including events and sales incentives, and deliver measurable impact in driving pipeline through these activities.

• Support partners at every stage of their journey with Front: ramping up existing partners, launching new partnerships, and building awareness to recruit new ones.

What will you be doing?

You’ll be the point person for all channel marketing activities, working hand-in-hand with your peers in marketing and partner sales to drive measurable results. On any given day, you might:

• Collaborate with Front's channel partners to design and execute strategic marketing plans that align with shared goals.

• Manage campaigns across multiple marketing channels, including messaging and positioning, content creation, demand generation, events, and more.

• Support and activate high-visibility partner events, both in-person and virtual.

• Develop partner-facing collateral, playbooks, and enablement resources to make it easy for partners to sell Front.

• Work closely with the partner sales team to integrate marketing activities into larger account plans, ensuring we’re driving maximum impact to and through these partners.

What skills and experience do you need?

This role is for someone who thrives at the intersection of marketing strategy, partner enablement, and hands-on execution. Someone ready to create impact from day one and help define how Front grows through the channel.

• Experienced in channel marketing, marketing, partnerships, field events, demand generation, or product marketing.

• 5–8+ years of experience in B2B marketing, with at least 3 years in partner or ecosystem marketing focused on channel marketing, ideally in the TSD channel context.

• Proven track record of working directly with various types of partners in a B2B context; ideally experience in the TSD channel.

• Skilled at building strong relationships with both internal teams and external partner stakeholders.

• Highly organized, detail-oriented, and capable of managing multiple projects in parallel.

• Comfortable operating within ambiguity, with a builder mentality and a focus on solutions.

Front operates on a hybrid model — we come together in the office each Tuesday, Wednesday, and Thursday to collaborate and stay connected.

What we offer

• Competitive salary

• Equity (we are post-series D & backed by some of the best VCs in the US)

• Private health insurance, including plan options at no cost to employees

• Paid parental leave

• Flexible time off policy

• Flexibility to work from home Monday and Friday (unless posted as a full-remote role)

• Mental health support with Workplace Options

• Family planning support with Maven

• $100 per month Lifestyle Stipend to spend on fitness, health and wellness, and other activities

• Wellness Days- Fronteers get an additional day off on months with no holidays

• Winter Break- Our offices are closed from Christmas to New Year's Day!

Front provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability. By applying, you acknowledge and agree that you have read and understand the California Recruiting Privacy Notice & EU Privacy Notice