
Senior Healthcare BDR
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Overview
Job Description
Our Story
Pointr is the market leader in Indoor Mapping, Location, and Analytics, and the inventor of AI-based map production. Its innovative (20+ patents) Pointr Maps™ platform is used by millions of users across offices, retail locations, airports, hospitals, and more every month.
As the top choice of Fortune 100 customers and billions of sqft. deployed globally (30+ countries), Pointr is always on the lookout for great team members to support its fast growth. Our core values are Ownership, Harmony, and Scale, and we look for Passionate, Kind, and No-Ego team members to join the team.
Role Overview
We’re looking for a Senior Healthcare BDR to drive high-quality pipeline generation within our healthcare vertical. This role sits at the front of our go-to-market motion, partnering closely with Sales Excellence, Marketing, and Product to engage the right healthcare stakeholders and qualify opportunities that matter.
You’ll own outbound and inbound qualification for enterprise and mid-market healthcare accounts, running discovery conversations that uncover real pain, urgency, and value. You’ll be a trusted partner to Healthcare AEs, ensuring a strong handover and contributing to a consistent, high-performing healthcare GTM motion.
This is an experienced, customer-facing role requiring strong outbound execution, commercial curiosity, and the credibility to engage senior healthcare stakeholders.
Core Responsibilities
Own outbound and inbound pipeline generation for healthcare enterprise and mid-market accounts
Convert MQLs and outbound prospects into high-quality SQLs
Run discovery calls focused on customer pain, value, buying process, and urgency
Execute healthcare-focused outreach across email, LinkedIn, calls, and events
Personalise messaging based on healthcare workflows, EHRs (e.g., Epic / MyChart), patient experience, and operational challenges
Partner closely with Marketing on ABM motions, campaigns, and healthcare events
Support PoC qualification and ensure clear handover to Customer Advocates / AEs
Collaborate cross-functionally with Sales, Product, and Marketing to shape account strategy and buying committees
Provide structured feedback from frontline healthcare conversations
Support case studies, references, and customer advocacy initiatives
Act as a role model for BDR best practices and healthcare messaging
Coach and support junior BDRs as the team scales
Minimum Qualifications
3+ years of BDR / SDR experience in B2B SaaS
Experience working in a start-up or high-growth environment, comfortable with ambiguity and evolving processes
Proven track record of hitting or exceeding SQL and pipeline targets
Direct experience selling into healthcare, digital health, health IT, or enterprise SaaS
Comfortable engaging senior stakeholders (Director, VP, C-level)
Strong outbound skills across cold email, LinkedIn, calling, and multi-touch sequences
Confident, credible communicator with healthcare buyers
Highly organised, data-driven, and outcome-focused
Curious, coachable, and motivated to grow into leadership
Preferred Qualifications
Experience with Epic, MyChart, healthcare IT, or patient experience platforms
Exposure to enterprise sales cycles and complex buying committees
Experience with ABM or verticalised GTM motions
Interest in customer advocacy, storytelling, and reference-building
What We Offer?
Supportive, kind (no-ego), and smart team
Hybrid work (2 days being in the office is required)
International environment and inclusive culture
Competitive base salary and attractive stock options
Cool and comfortable office in Boston (Back Bay)
Private health care (75%) and Dental
Company-sponsored parental leave
18 days PTO, plus sick time + 12 holidays per year
401(k) retirement scheme
Compensation Range: $80K - $100K
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
