Social Media Manager
Wise Auto GroupFairfield, CA
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Job Description
Are you a digital storyteller with a passion for cars and a knack for driving engagement?Wise Auto Group is looking for a high-energy, creative Social Media Manager to take the wheel of our digital presence. We aren’t just looking for someone to post photos of cars; we want a strategist who can build a community, highlight our dealership culture, and turn "likes" into "leads."The RoleAs our Social Media Manager, you will be responsible for the end-to-end social strategy across our entire portfolio of brands (Hyundai, Kia, Nissan, GMC, CDJR, Mazda, and Volvo). You will bridge the gap between our showroom floors and the digital world, creating content that feels authentic, urgent, and exciting.Key Responsibilities
Work Location: You will be based in Fairfield California and frequent travel to surrounding stores will be required. Must have a valid Driver License. This is not a remote job.Why Join Wise Auto Group?
- Strategy Development: Design and execute a comprehensive social media roadmap that aligns with monthly sales targets and service department goals.
- Content Creation: Produce high-quality photos, videos, and Reels/Stories featuring new inventory, staff spotlights, and customer deliveries.
- Community Management: Monitor and respond to comments, messages, and reviews across all platforms like Facebook, YouTube, Instagram, LinkedIn, TikTok, and X.
- Analytics & Reporting: Track KPIs such as engagement rate, click-through rate, and lead conversion to prove ROI to the executive team.
- Trend Spotting: Stay ahead of automotive industry trends and viral social formats to keep our brands relevant.
| Requirement | Description |
| Experience | Prior experience in Social Media Management is highly valued. While 3+ years in an agency or automotive setting is a plus, we prioritize talent, creativity, and a proven track record of growing accounts. |
| Visual Skills | Proficiency in mobile photography/videography and editing tools (CapCut, Canva, Adobe, etc). |
| Platform Expert | Mastery of modern social ecosystems. You know how to leverage Meta for conversion, use Instagram to showcase our inventory and lifestyle, navigate TikTok’s algorithms to grab attention, and build authority on YouTube through video. You also understand how to use LinkedIn to attract top talent and grow our professional brand. |
| Communication | Sharp copywriting skills with the ability to pivot from "professional" to "playful" brand voices. |
| Organization | Ability to manage content calendars for multiple rooftops simultaneously. |
- Competitive Salary: $72,000 per year + performance bonuses.
- Creative Freedom: We want your ideas! You’ll have the autonomy to build our brand voice from the ground up.
- The Perks: Full benefits package, 401(k), dental and health and vision, and employee discounts on vehicle purchases/service.
- Environment: Fast-paced, high-energy, and collaborative.
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Submit 10x as many applications with less effort than one manual application.